Muck Rack

AUGUST 18, 2021

Understanding your PR toolkit: Media pitch vs. press release

Pitching 186

Pitching Media 186

Agility PR Solutions

JULY 23, 2023

In today’s fast-paced and competitive business landscape, establishing a strong brand presence in the media is paramount for success. One powerful tool that can help achieve this is the press release.

Media 78

Media Tools Brand Branding 78

PR Fuel

MAY 12, 2022

With press releases being an important facet of content output for many businesses, it’s important to know what they are – and how they differ from media alerts. In this guide, we lay out the key things you need to know when it comes to media alert vs. press release. What Is a Media Alert?

Media 96

Media Local Tools Report 96

PR Fuel

JANUARY 5, 2024

Social media press releases have changed how small companies talk to their fans. Going past the normal limits of press announcements, they give a lively way to talk with customers and. Read More The post Why Include a Social Media Press Release in Your Promotional Toolbox appeared first on eReleases.

Social Media 52

Social Media Small Business Media Company 52

Business Wire

JANUARY 10, 2024

Our top-viewed Business Wire Blog posts last year covered AI, annual trends and predictions, expert tips for crafting attention-grabbing headlines, leveraging joint press releases, using social media to effectively share news, and strengthening international media relations. Review each of the blog posts below.

Blogging 342

Blogging Internal International Trends 342

Medianet Australia

NOVEMBER 23, 2023

Medianet and iCrowdNewswire are proud to announce their recent partnership to deliver ad-driven press release distribution on social media and other online platforms.

Social Media 52

Social Media Media Training 52

Business Wire

APRIL 21, 2021

In today’s media world, journalists are being pulled in many different directions, receiving hundreds of pitches a day via phone, email, text, and social media, just to name a few. For public relations and communication professionals, it’s becoming more challenging to get a journalist’s attention. H ow do you catch a reporter’s eye?

Survey 436

Survey Infographics Media Pitching 436

Business Wire

MARCH 7, 2024

Press releases have long been regarded as indispensable tools for circulating important news and information. A conduit between companies and the media, news releases allow organizations to share important updates with their target audiences. What metrics are important for measuring your results?

Measurement 285

Measurement Blogging Analytics Tools 285

Muck Rack

JULY 16, 2020

Why nonprofit Free Press’ 'Media 2070' project focuses on media reparations

Nonprofit 140

Nonprofit Media 140

Burrelles Fresh Ideas

JULY 17, 2023

Add to that the onslaught of news and other content coming in through your news apps, email newsletters, social media streams, your work and personal email communications, and RSS reader — and you have fatigue from information overload! The news in both your pitch and press release must be obvious. What is information overload?

Pitching 53

Pitching Media Media Relations Writing 53

Business Wire

DECEMBER 19, 2017

by Ai Arakawa, Senior International Media Relations Specialist Many of us in the PR/Communications business spend our days focusing on our work with local media. While we may dream of it, rarely do we imagine our news being picked up and shared by global media. Their regional HQ in Asia is Singapore where Ted is based.

Internal 152

Internal International Media Pitching 152

Newsfile

JUNE 28, 2023

By Melissa Strle Table Of Contents What is media monitoring? What is the difference between media mentions and media coverage? Why is media monitoring so important? What are the benefits of media monitoring? What Is Media Monitoring? What Is The Difference Between Media Mentions & Media Coverage?

Media 52

Media Analytics Radio Google 52

Business Wire

APRIL 17, 2024

Just as important as email, social media, and advertising, is the press release. With your research completed and your messaging created, next you need to determine the right mix of channels to best deliver your news.

How To 286

How To Advertising Advertising Measurement 286

5W PR

DECEMBER 31, 2020

In the entire history of public relations , press releases have been the key element in creating a feature for clients and their businesses. Today, public relations is a lot more about how this type of communication improves the client’s bottom line and a lot less about who or what’s being pitched to the press. The post Better ROI?

Media 88

Media Pitching Measurement Agency 88

PR Fuel

JULY 11, 2022

Read More The post What A Media Kit Includes and Why It’s Critical (+Press Kit Examples) appeared first on eReleases. In today’s day and age, it’s harder to maintain your image when there’s hype starting to build around your product from various sources. You&#821.

Examples 98

Examples Media Reputation Brand 98

Business Wire

JANUARY 19, 2023

Last year, visitors to the Business Wire Blog were most interested in tips for enhancing and optimizing the performance of press releases, annual predictions and trends, and hearing from guest contributors on specific topics like ESG and international media relations.

Blogging 424

Blogging Internal International Trends 424

PR Fuel

JULY 14, 2021

Learning how to write press releases can help you reach and appeal to your target audience. Here are the nine tips you need when learning how to write a press release. With these tips, you can gain the media attention your brand deserves. With these tips, you can gain the media attention your brand deserves.

Writing 76

Writing How To Media Guidelines 76

Cision

NOVEMBER 4, 2021

Charlotte Tobitt has been promoted to UK Editor at Press Gazette; new role for Hannah Osborne at Newsweek; Paul Jones to move from Newsquest to Archant.

Media 178

Media Blogging 178

Axia PR

OCTOBER 30, 2020

Earned media coverage is built awareness about your company through efforts like media relations (connecting with reporters), blogger relations, influencers, and word-of-mouth. It’s counterpart is paid media, which is advertisements that you or your company creates or pays for about itself.

Media 62

Media Advertising Advertising Media Relations 62

PR Fuel

APRIL 2, 2021

Are you wondering how you can make your press releases more sharable for social media? This is a great way to make the most of your press releases by sharing them with a wide audience online. If you want to boost engagement when it comes to sharing press releases on social media, keep reading. Blog About It.

Social Media 62

Social Media Media Mobile Infographics 62

Ronn Torossian

JANUARY 23, 2024

Back in the day, public relations meant press releases, stuffy press conferences, and companies hoping that their messages wouldn’t get lost in the stack of newspapers on the consumer’s doorstep. However, those days are long gone, and right now, things are quite different.

Social Media 221

Social Media Publicity Newspapers Media 221

Ronn Torossian

APRIL 9, 2024

In the ever-changing PR arena, traditional press releases and media pitches don’t always cut it. Every day, people all swamped with info, making it crucial for brands to shine brightly and position themselves as trusted voices.

Leadership 221

Leadership Publicity Pitching Industry 221

Business Wire

JUNE 30, 2022

Media outlets are understaffed, and reporters are doing more. And with fake news pitches blanketing media outlets around the world, catching the attention of reporters and introducing them to your organization is harder than ever before. But the world is also noisier.

Pitching 386

Pitching Internal International Blogging 386

Remote PR Jobs

AUGUST 16, 2023

In today's fast-paced media environment, getting noticed in the right circles can be a challenging task. For PR professionals, garnering media coverage is crucial to building brand recognition and credibility. Two of the most common methods used to generate buzz are press releases and pitches.

Pitching 243

Pitching SEO Storytelling Resources 243

Shift Communications

AUGUST 9, 2017

It’s rare that a week goes by without the team talking about business press coverage. Now, in the digital age, the quest is a business press article authored by an influencer: a reporter with name recognition and a large social media follower list. All clients want it, and few understand what it takes to get it. Amanda Monroe.

Media 100

Media Data B2B Pitching 100

Business Wire

SEPTEMBER 1, 2023

Joint press releases are a valuable tool for boosting product and brand awareness. A joint release not only informs the media, investors, businesses, and consumers about products, it also acts as a mutual endorsement of the partnering companies' services.

Consumer 355

Consumer Tools Company Brand 355

Business Wire

AUGUST 10, 2023

Sending press releases to media outlets that cover college and university news can be a strategic approach to gain visibility, share important updates, and build relationships with the public and the media.

Media 319

Media Publicity 319

Cision

APRIL 3, 2020

The results of the National Press Awards for 2019, organised by the Society of Editors, have been announced, including the The Journalists' Charity Award and the Georgina Henry Award for Innovation.

Media 120

Media Blogging 120

PR Fuel

DECEMBER 10, 2020

So why does it sometimes feel so difficult to get media coverage for your press releases? As much as there are lots of journalists looking for content, there are also plenty of business leaders looking for press too. These eight tips can help you make sure your press release stands out in the crowd. Does anyone else care?

Media 52

Media Local Newspapers Pitching 52

Business Wire

MARCH 31, 2017

By Matt Allinson, International Media Relations Manager Earlier this month, six journalists from a variety of Seattle media outlets joined Business Wire for a media speed-dating session. Here are some that stand out: Make sure the news/information you are sending to the press is compelling or interesting. “ From L to R.

Local 150

Local Media Pitching Report 150

Cision

JUNE 19, 2020

The results are in for the Regional Press Awards 2019 organised by the Society of Editors. From a field of almost 700 entries, the winners and highly commended were announced today.

Media 120

Media Blogging 120

Onclusive

AUGUST 17, 2021

An important article by Bloomberg, “ Investors Are Ignoring a Dangerous Crackdown on Press Freedom ,” recently caught my eye. I’d recommend reading the whole story, but a few things stood out to me: “More journalists than ever were in jail last year and the number of media workers killed rose by a third compared to 2019”.

Marketing 370

Marketing Newspapers Government Financial 370

Agility PR Solutions

APRIL 10, 2024

A PR professional’s responsibilities span everything from writing press releases, handling crisis communications, providing strategic recommendations and so much more, but their primary goal is to earn top-tier coverage for their clients.

Crisis Communications 188

Crisis Communications Media Crisis Writing 188

Flack's Revenge

AUGUST 13, 2015

Media battles are nothing new. Back in the ’70s Nixon famously said “the press is the enemy,” and kept a list. Have the rules of media engagement changed? Executives and politicians traditionally relied on communications teams to run interference with the media. This seems to be changing. Or were these dumb moves?

Media 120

Media Twitter Facebook Report 120

Ronn Torossian

MARCH 12, 2024

In today’s hyper-connected world, PR is no longer just about press releases and media events. People are swarmed with information left, right, and center, making it crucial for brands to foster authentic connections that are built on trust.

Strategy 195

Strategy Marketing Tools Brand 195

Ronn Torossian

FEBRUARY 28, 2024

Despite concerns about AI taking over press releases and media pitches, generative AI actually offers PR professionals opportunities to improve their skills, streamline workflows, and gain […] The post How Generative AI Can Benefit Public Relations Strategies appeared first on.

Strategy 195

Strategy Publicity Pitching Technology 195

ImPRessions - Crenshaw Communications

MARCH 27, 2024

And by now, the Palace surely knows that the tabloid press can’t and won’t play fair. The public, and the press, naturally sensed that something wasn’t being shared, which only fueled more skepticism and fed rumors. Catherine seemed gracious in taking responsibility for it, but her admission only made things worse.

Privacy 332

Privacy Video Crisis Publicity 332