article thumbnail

Pitching the Media – with Jennifer Chan from People and InStyle Magazines

PR for Anyone

Lucky me to be able to interview a 15+ year media pro in the magazine and television editorial space. Her career has spanned every magazine you can think of and includes working with celebrities like the Kardashians. She is now working with People Magazine as the shopping editor. Jenn Chan, People Magazine.

Pitching 130
article thumbnail

Public Relations Review

PR for Anyone

Did you invent a new product, write a book, or win an award? Look at magazine covers for great hook examples. What are they putting on the cover to hook you in so that you want to buy the magazine to read the article? Google is a great resource for magazine covers. One of my favorites is AARP Magazine. Permalink

Publicity 331
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Public Relations Skills

PR for Anyone

This is a free media query service where media outlets are looking for sources and quotes for national magazine articles, television shows, newspapers, and blogs. A hook is as simple as what you see on a magazine cover. impulse purchase in the grocery store check-out line based on the “hooks” you see on the magazine cover.

article thumbnail

Why Social Shares Are Key to Pitching Media

Cision

” In magazines in the signature line and on television next to the anchor name, you’ll often find their Twitter handle. Many television programs (even national media) have even started using Facebook Live while they are on-air to attract an online audience. The line between traditional and social media is blurring.

Pitching 319
article thumbnail

Effective Storytelling with Cindy Ashton

PR for Anyone

What would you want to read in a magazine or newspaper? What would you want to watch on television? .” - Christina Daves (03:06-03:11) When you get an email or read a story, what are the stories you'd like to hear about? The art of storytelling is more about showing rather than just telling.

article thumbnail

How to Write a Great Company Boilerplate for Your Press Releases

PR Fuel

Writing a company boilerplate is important to consumer education, advertising, promotion, and branding. In the following article, we’re going to give you the keys to writing great copy for yours. Local television stations, newspapers, and magazines, are always looking for content to share with their readers.

Writing 67
article thumbnail

How Top Streaming Services Are Performing in Earned Media During the Pandemic

Critical Mention

Television shows and movies are a great way for people to unwind from the work-from-home life and get “away” for a couple of hours while remaining in the comfort and safety of their own homes. Early on in her career, she developed a passion for marketing, writing and anything within the communication field. Hulu takes on 87.5%