Cision

JANUARY 22, 2016

Here’s a few themes we’ve complied when pitching one of the toughest, yet most desirable outlets: The New York Times. There is no other newspaper like The New York Times. It’s The Newspaper of Record, The Grey Lady, and a journalism institution. Email pitches with discretion. Don’t call. Know the paper.

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Pitching Newspapers How To Knowledge Base 120

Bianchi Biz Blog

OCTOBER 9, 2023

I’m Seth Clevenger, managing editor for features at Transport Topics , a weekly newspaper and multimedia outlet dedicated to covering trucking and the freight transportation industry. Later that year I moved to Smyrna, Delaware, for my first full-time journalism job at a local newspaper that was part of a small family-owned chain at the time.

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Transportation Meeting Newspapers Media 99

Bianchi Biz Blog

MARCH 7, 2022

As managing editor of Heavy Duty Trucking magazine and TruckingInfo.com, she writes trucking news and features, manages e-newsletters and social media, coordinates magazine production, and helps to develop content for events and multimedia projects. Once I graduated, I had to make the choice: newspapers or trade pubs.

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Meeting Automotive Media Transportation 82

Bianchi Biz Blog

FEBRUARY 21, 2022

I’m the executive editor of FleetOwner magazine and FleetOwner.com. My main coverage and writing focuses are the transportation technology world, and government and regulations related to the trucking and freight industries, along with other website and magazine duties. I started off covering education and other local issues.

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Meeting Transportation Media Sports 94

Bianchi Biz Blog

APRIL 17, 2023

I’m the editor-in-chief of SAE Media Group’s Truck & Off-Highway Engineering magazine and related digital products (e-newsletters, webinars, special reports, web content, etc.). I also write the occasional story for our Automotive Engineering and ADAS & Autonomous Vehicle Engineering magazines. Any pet peeves with PR people?

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Engineering Automotive Agriculture Media 78

Bianchi Biz Blog

AUGUST 21, 2023

As EIC on FPW, I guide the content and direction of websites, webinars/events, and magazine. I have been in journalism or PR for 25 years — I went to Boston University for journalism and upon graduation, I worked as a business reporter for a local daily newspaper on the outside of Cleveland.

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Meeting Automotive Engineering Journalism 73

Bianchi Biz Blog

OCTOBER 24, 2022

I’m the editor in chief of FleetOwner magazine and FleetOwner.com. Our newspaper ended up winning an award for our reporting. I got my start in journalism in 2008, working for a weekly newspaper in Connecticut called The Middlebury Bee-Intelligencer. What advice do you have for PR people that want to pitch you?

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Meeting Automotive Transportation Newspapers 60

PR Insiders

MAY 7, 2021

A store advertises its Memorial Day sale with a mammoth two-page newspaper spread and the store’s foot traffic either goes up or it doesn’t. When we talk about the media, we think of newspapers, magazines, TV, and radio. Did numbers jump after a trade publication article, but not after a newspaper op-ed? Case closed.

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Data Newspapers Analytics Measurement 78

Cision

MARCH 22, 2016

Your brand may have a good story, but if you’re not catching journalists’ attention with your pitch, it won’t get covered. Journalist Sharon Ward Keeble stresses the importance of providing value and detail when pitching your story. What is the most memorable pitch you’ve received? How did you get your start in journalism?

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Newspapers Pitching Interviews Writing 120

Bianchi Biz Blog

FEBRUARY 20, 2023

I currently write for Automobile magazine, Autoblog , Popular Mechanics , TrueCar , PCMag.com , WardsAuto , SAE Engineering and others. What advice do you have for PR people that want to pitch you? Blind pitches on a subject I don’t cover. I also work with clients on conference programming and event strategy. Fun assignment!

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Automotive Meeting Media Mobile 85

MaccaPR

JULY 8, 2015

If you're a Vice President of Corporate Communications, Chief Marketing Officer or PR Director in Minnesota, there are only a handful of local business media outlets that you. Paul Business Journal and, increasingly of late, Minnesota Business magazine. MARQ magazine, ex-managing editor of. really care about - the monthly.

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Interviews Radio Journalism Newspapers 48

HMA Public Relations

DECEMBER 16, 2020

Since I also loved reading the newspapers and magazines that my parents kept around our house (the Arizona Republic, The Atlantic, The Economist), I decided to pursue journalism – and here I am! Tell us about the outlet and types of story pitches you want? Favorite local restaurants or other haunts? Least favorite food?

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Local Pitching Community Journalism 52

Doctor Spin

MARCH 1, 2024

Local, state, and federal government entities often hire entry-level PR professionals to handle public relations and communications tasks. Newspapers, magazines, television stations, and online media companies may have entry-level positions in their PR or communications departments. Government agencies. Media outlets.

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Publicity Public Affairs eBook Nonprofit 52

Bianchi Biz Blog

NOVEMBER 14, 2022

I enjoyed a 17-year career at several Detroit area newspapers, including 12 years at The Oakland Press in Pontiac, MI, before shifting gears and taking a job in public relations at Buick. What advice do you have for PR people that want to pitch you? I’ve been a Wards since 2015.

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Automotive Engineering System Media 82

Cision

NOVEMBER 28, 2017

On the one hand, they can and should be pushing niche interest and audiences in their brand-sphere, as the likelihood of pickup will be stronger with a local connection. The amount of information you need to contact an influencer — direct phone, email, social handles, pitching preference, outlet information, history and bio, etc.

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Small Business Media SMB Pitching 245

PR Fuel

NOVEMBER 4, 2020

You could pitch individual newspapers and magazines. But you’ll have to spend time writing individual pitches based on those publications. But publications like local or national newspapers have some authority. But a distribution service can take care of the pitching for you. Easy to Start.

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Media SEO Newspapers Pitching 105

PR Fuel

JANUARY 17, 2022

Where your target audience is local, find a PR distribution service that targets distribution by location to local TV, radio, and print media houses. Where you wish to use a newspaper, pitch your story at least three weeks in advance, while for magazines, you need to do so up to six months beforehand.

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Radio Local Writing Newspapers 105

Bianchi Biz Blog

JANUARY 11, 2021

It was for the local newspaper (I miss those) and about a kid getting his Eagle Badge. Before that, I was the editor of an Arts & Entertainment magazine and covered lots of local politics in Michigan and Hawaii as well as writing personal essays from my time spent living in Japan. Any pet peeves with PR people?

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Automotive Meeting Report Media 55

Barokas

NOVEMBER 1, 2017

Give me a new product or a service and I’ll give you a press release and several different pitch angles. You learn to value the art of the pitch (and subject line). Reporters always say they receive hundreds of pitches a day, but they aren’t kidding. Even while working at small, local publications, I never had an empty inbox.

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Report Fashion Pitching Journalism 68

MaccaPR

FEBRUARY 25, 2015

If you’re a corporate communications or public relations executive in Minnesota, the status of our state’s largest newspaper – the Minneapolis-based Star Tribune , with more than 250 editors and reporters – is always of intense interest. There’s a challenge because we have to put out 7 newspapers a week. Think again.

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Newspapers Journalism Real Estate Healthcare 48

Cision

OCTOBER 14, 2015

What does it mean for PR: Consider a publisher’s revenue and publishing models, as well as your need for exposure, when pitching a story. Its UK office announced that it’s starting to cover more local news. For example, they are more likely to turn to newspapers (print or online) for local news.

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Journalism Trends Local Print 120

Mora Communications

NOVEMBER 28, 2017

When comes to pitching the media, the harder you sell, the quicker you’ll lose them. . From my experience working as a magazine editor, I can tell you that the minute I felt I was being sold I ended the conversation. There is no such thing as a one-size-fits-all media pitch. Don’t sell.

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Pitching Newspapers Meeting Journalism 40

Mora Communications

JANUARY 3, 2018

Don’t go into a campaign expecting to land a national TV segment or magazine cover within the first month. A newspaper story can lead to a magazine piece, which can lead to a radio interview, which in time could very well lead to national TV coverage. . Work with your PR representatives to define your stories and pitches.

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How To Newspapers Print Interviews 40

Polaris

NOVEMBER 17, 2015

Local TV, radio, newspapers, and trade magazines all conducted interviews and ran stories in response to our ideas. #2 Instead of pitching media on the products, we distributed a “creativity kit” for spring break, a time of the year when parents, grandparents, and caregivers are searching for projects to entertain their kids.

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Agency Newspapers Interviews Radio 100

Buzzstream

MARCH 21, 2024

If you aren’t reaching the correct person, a media pitch , no matter how good, will not matter. According to Muck Rack’s 2024 State of Journalism Report , the top reason for rejecting a pitch (73%) is the lack of relevance to their coverage area. Not personalization, timing, or pitch length; relevancy is the main driver of success.

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Construction How To Media Google 62

PR Fuel

SEPTEMBER 21, 2020

Industry experts get involved with their industry, they write about it, they pitch ideas, and they get involved with the media. You can distribute your press releases across many different channels, such as social media, newspapers, magazines, etc. Writing and putting out press releases helps you check off some of those boxes.

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Writing SEO Local Advertising 60

Mora Communications

SEPTEMBER 22, 2016

Plus no one buys a magazine or watches a TV program to see the ads or commercials. Whether you’re featured in a local media newspaper, the New York Times or the Today Show, you are benefitting by the trust those media brands instill in consumers. . Don’t wait until November or December to make your pitch, start in August.

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Newspapers Advertising Advertising Pitching 40

PR Fuel

JULY 10, 2018

Because of this job-threatening pressure, it’s tempting to email blast that pitch, press release or fact sheet to every media outlet that seems remotely likely to cover your news. You must be brutally impartial when you answer: would you read your press release in a newspaper? This includes the editor of your small town newspaper.

Local 40

Local Newspapers Writing Pitching 40

Sword and the Script

NOVEMBER 29, 2016

It was a good pitch. After several unsuccessful attempts, I re-worked my pitch into a blog post and published it on the company blog. This new trend some were calling content marketing had the hallmarks of a soft and subtle pitch. Get to the latest infographic before it’s published – and pitch it to a media outlet first.

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Content Marketing Publicity Marketing Television 60

Shift Communications

DECEMBER 1, 2016

A brief mention in a local blog, where client SteelHouse’s $2,000 vacation stipend was referenced, immediately struck me as PR gold. While the initial pitch didn’t result in an immediate story, it established a relationship – and sometimes that is what will get clients into some of the highest profile industry stories.

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Strategy Print Insurance Insurance 60

Sword and the Script

JUNE 11, 2016

Earlier this week I used two free online tools test a hunch and audit the social shares and traffic to three communications vehicles used as part of the announcement: 1) a CMI blog post; 2) a UBM press release; and 3) traditional news to coverage in a highly credible local business publication. The “gatekeeper” doesn’t exist anymore.

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Blogging Marketing SEO Content Marketing 60

Bad Pitch Blog

MARCH 23, 2006

. - From: NAME on Behalf Of John James Nicoletti Sent: Tuesday, March 21, 2006 2:50 PM Subject: ANAHEIM MAYOR AND CITY COUNCIL URGE SUPPORT FOR LOCAL AMERICAN IDOL CONTESTANT Please contact me with further questions regarding this release. From there, we''ll remind everyone that a news release does not double as a pitch.

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Pitching Wireless Local Newspapers 40

PR Fuel

MARCH 17, 2020

It may be a literal space like a billboard or a section of a newspaper or magazine page. Notifying journalists that you have a newsworthy story about your business isn’t quite as easy as calling up the local newspaper and talking to Clark Kent. PR Tips How To Pitch to a Publication. Closing, Your Name].

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Publicity Small Business Advertising Advertising 67

Bad Pitch Blog

FEBRUARY 10, 2009

Dear Clients: As a PR professional of sorts, I know for a fact there is no greater satisfaction than your picking up a paper or magazine and flip to the page with your words in it, you know, the interview. Sudden disclaimer: This is not implying that buying newspaper ads translates into editorial coverage — or anything but stained hands.]

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Newspapers Web Airlines Print 41

PR Fuel

JUNE 26, 2018

Open up any magazine, blog, trade journal, or newspaper, and you’ll likely be able to find at least one story that’s written as a list. List headlines grab the reader’s interest – Next time you’re in the checkout line at the grocery store, take a look at the magazine covers. Lists just work.

Writing 40

Writing Resources Web Newspapers 40

Bad Pitch Blog

FEBRUARY 12, 2006

Here is a decent pitch (DP) from RLM pr. Years ago a little nothing NY biz magazine came out and we were asked to go to town, literally, and to promote it as something special. In New York,” says Empire President & CEO Bill Britt, “a magazine that influences and imitates culture and business, is sorely needed. I can share.

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Pitching Real Estate Government Writing 40

Communications Conversations

MAY 3, 2016

She also wrote a promotional story that was recently published in Signature Magazine, a Hattiesburg lifestyle magazine. On top of all that, she has also served as a DJ for the campus radio station, feature writer for both the student newspaper and yearbook, and as a sports nutrition PR intern. Thomas Reese.

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