Sword and the Script

JUNE 18, 2019

What is for sure is that a solid PR team is versatile and can expertly cover down on a broad number of functions: internal comms, external comms, executive comms, media relations, analyst relations, corporate social responsibility, thought leadership and marcom, and as I’ve long proposed, content marketing, among many others.

Employee 149

Employee Print Writing Survey 149

Burrelles Fresh Ideas

MAY 23, 2023

Almost every family I talk to (either at work, kids’ sporting events or schools) plans to take a week-long vacation this summer. People enjoy activities such as swimming, sunbathing, water sports, and beachside relaxation. According to AAA data , Europe and Canada are the most popular international destinations.

Travel 40

Travel Tourism Airlines Hotels 40

Cision

APRIL 6, 2016

This is due to lack of budget, internal resources and in many cases, not having the right internal teams and agencies to execute correctly. There are two ways that brands can stand out in today’s marketplace: employee storytelling and strategic paid media. Employee storytelling. Paid media.

Employee 120

Employee Storytelling Content Marketing Leadership 120

Critical Mention

JULY 31, 2019

Part of the reason for this personnel strategy is that research shows the most effective methods of marketing involve storytelling; a PR pro’s specialty. Jack Feinberg is a marketing intern for Critical Mention. During his leisure time, he enjoys watching sports, going to the beach, and spending time with friends and family.

Marketing 68

Marketing SEO Guidelines eBook 68

The Hoffman Agency

JULY 14, 2020

By Brooklynn Loiselle, Intern. Having attended the University of Oregon, which was approximately 90 minutes from my hometown of Portland, I chose to study and pursue a career in PR because I love storytelling. Away from work, I love sports, which has made this quarantine extra hard.

Agency 36

Agency Sports Internal International 36

Communications Conversations

MAY 3, 2016

He mastered media relations managing information for national outlets like ESPN and Sports Illustrated. She is particularly interested in pursuing a career with an international nonprofit that works to alleviate poverty and improve educational opportunities around the globe. She’s a bright student and a strong leader among her peers.

Sports 0

Sports Leadership Internal International 0

Ishmael's Corner

JUNE 8, 2015

Surrounded by crystal waters, a sea of yachts and the lingering aroma of freshly baked bread, I never anticipated entering an intellectual coliseum during my time at the International Cannes Film Festival in France. Every day I had the opportunity to meet aspiring filmmakers and marketers from all around the world in the Marché du Film.

Communications 60

Communications Film Guidelines Pitching 60

Prohibition

FEBRUARY 14, 2023

Tech PR also involves securing media coverage and amplifying content through storytelling to reach the right target audience. They can provide news and press releases, blogger and influencer outreach, thought leadership, internal communications, broadcast, and more.

Strategy 62

Strategy Brand Branding Technology 62

Waxing UnLyrical

OCTOBER 28, 2015

Storytelling is a hot topic in the communications industry these days. Thankfully, there are resources that can make the process a little easier to make you a great storyteller. Pixar’s storytelling rules. As any writer can attest, this is often the hardest part of the storytelling process. Guest Post by Kristin Piombino.

Storytelling 40

Storytelling Resources Writing Corporate 40

Stephen Waddington

JULY 28, 2019

Journalists score high in hard skills such as news, content generation, storytelling and media relations; and soft skills such as empathy, presentation and network. In my experience as an employer, journalists have to work hard to learn client management and internal engagement skills. There are lots of transferable skills.

Journalism 74

Journalism Publicity Crisis Management Training 74

Contently - Strategy

NOVEMBER 14, 2018

Like other companies that have mastered content marketing, Dollar Shave Club had a clear mission, audience research, a unique voice, and high-quality storytelling. If you want to drive awareness, trust, and loyalty, great storytelling is much more effective than intrusive ads or overt promotion.

Leadership 111

Leadership Brand Branding How To 111

Cision

JULY 10, 2015

Talking Points: WaPo intern breaks one of the biggest stories of the week ( BuzzFeed ); The Grateful Dead end 50-year career at Soldier Field over Fourth of July weekend ( Rolling Stone ); A week after Misty Copeland makes history, she announces Broadway debut ( Newsweek ).

Reddit 120

Reddit Fashion Sports Media 120

Stephen Waddington

MAY 31, 2018

He started his career as an intern at Generator helping promote bands, and organising gigs and festivals in the region. Storytelling, and a strong backstory helps engage music fans. Writing press releases and making media calls Natalie joined Sage for the opportunity to work for an international business.

Local 60

Local Agency Corporate Internal 60

Stephen Waddington

MARCH 15, 2021

You should use all internal channels (suggestion boxes, Q&A with leaders, town halls etc) that link you to the leadership to express how a particular set of behaviours make you feel, especially if there is a conflict. Use your Yammer, Slack etc to post internally and express how you feel and offer solutions and suggestions.

Google 119

Google Data Government Social Media 119

Journalistics

MARCH 18, 2016

Content Storytelling – the best tips from each panelist on planning, producing and publishing stories for social media. Communication among your internal teams and external stakeholders is critical to getting it right and making sure everyone is on the same page.” Content Storytelling.

Social Media 45

Social Media Media Storytelling Local 45

Journalistics

MARCH 18, 2016

Content Storytelling – the best tips from each panelist on planning, producing and publishing stories for social media. Communication among your internal teams and external stakeholders is critical to getting it right and making sure everyone is on the same page.” Content Storytelling.

Social Media 40

Social Media Media Storytelling Local 40

PRSay

JULY 26, 2022

We are seeing more brands and the new start-up ecosystem wanting to understand the value of communication as they build programs to raise their reputation and intensify their storytelling efforts. Digital-first campaigns, influencer mapping and marketing are new ways of storytelling. He is the 2022 PRSA international assembly delegate.

Local 133

Local Crisis Management Internal International 133

Bad Pitch Blog

APRIL 23, 2012

While other newsrooms are a menu of ingredients the media can access to cook up their own story, Red Bull takes it a step further and shows the possibilities for storytelling. Stories and the latest news of breathtaking action sports, athletes, international events or unique culture topics."

Engineering 72

Engineering Pinterest Banking Video 72

Cision

MAY 21, 2015

The FIR Podcast Network is the premiere podcast network for PR, organizational communications, marketing, and internal communications content. Greg has worked with fortune 500 brands, professional sports teams and tons of small businesses implementing mobile marketing programs that generate results. 32) Shel Holtz & Neville Hobson.

Social Media 120

Social Media Marketing Pinterest Media 120

Stephen Waddington

DECEMBER 5, 2018

Much of the modern public relations business grew up out of media relations and publicity, rooted in storytelling and editorial engagement. Indeed, many of the hottest public relations agencies such as Manifest and the Romans, and large international networks such as Golin, Ketchum, and Weber Shandwick, proudly lead with earned media.

Media Relations 115

Media Relations Media Print Newspapers 115

Masters in Communications

FEBRUARY 12, 2022

It can also include Discovery Channel, The History Channel and National Geographic Bonding : This is everything from group chats with family online during the COVID-19 pandemic, shared experiences of sporting events, or the coming together of people following a tragedy, like Hurricane Katrina.

Ethics 52

Ethics Communications Print Television 52