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Content analysis tool BuzzSumo adds journalist database for SMBs [PR tech sum no. 48]

Sword and the Script

BuzzSumo edges into PR with journalist database for SMBs; Poppulo adds generative AI for internal comms; why don’t PR software vendors follow basic PR standard practices? Poppulo adds generative AI for internal comms Poppulo, which develops an internal comms platform called Harmony, said it embedded generative AI into its platform.

Analysis 151
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Is this a nostalgic goodbye to the HARO brand? [PR Tech Sum 51]

Sword and the Script

There was no announcement that I’m aware of, but a quick search shows some chatter about it on Twitter and Reddit , among other virtual watercoolers. For example, I just pulled up a HARO email as I write this and found a query looking for case studies on CRM implementations. Staffbase has started a podcast dedicated to internal comms.

Brand 155
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5 New Social Media Tools That You Should Know About

Cision

It’s a pretty straightforward and limited feature: you press the poll button, write a question and two answers (this is the big limitation) and tweet. Reddit “Upvoted” What would it look like if Reddit was professionally curated and didn’t allow comments on its articles? Conclusion.

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Denmark – A Business-Friendly Frontrunner In Technology, Green Energy And Life Sciences

Landis PR

Danes – along with other Scandinavian nations – have strong purchasing power, which is why many international companies find the Scandinavian markets quite interesting. Find the Danish angle Write a story with a local angle for the Danish market. million users (16% of population) 2022 Reddit :0.6

Energy 59
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Techniques From Professional Speechwriters To Help Get Your Point Across

Remote PR Jobs

PERSONIFY YOUR DATA “If you want to persuade colleagues, don’t simply bombard them with data or speak in generalities,” says Jennifer Hennings, an executive presentation coach who has worked with managers at Google, Salesforce, Slack, and Reddit. For example, “Emily, I know your top priority is increasing our international sales this year.”

Reddit 100
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How Big the Market for PR Software? PR Tech Sum: Burton-Taylor, Cision, Muck Rack, Critical Mention, Talkwalker

Sword and the Script

A PDF copy of the report runs nearly $5k, so I have not read the report, however, veteran reporter Richard Carufel did an informative piece for the Bulldog Reporter : Citing the study, he writes the industry grew to more than $4.1 At the time of this writing, the stock was trading at the low end of its 52-week range of $10.46 – $18.28

Software 106
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5 Customer Research Methods No B2B Company Should Skip

Contently - Strategy

Writing killer landing page copy. For example, let’s say you’re writing social media posts or landing pages for the email marketing platform, ConvertKit : You can use review mining to write high-converting, hard-hitting relatable messaging or when you don’t have the budget or resources to conduct one-on-one interviews.

B2B 137