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The Importance of PR Skills in a Hyper-Globalized World

PRSay

But then the 2016 scandal forced Nissan to suspend selling those models. Mitsubishi’s history of scandals suggested an unethical corporate culture. In a world where stakeholders are globalized, dramatic change is happening at unprecedented speed. By 2004, Mitsubishi was forced to leave the DaimlerChrysler alliance. to $3.97) per share.

Ethics 261
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P.T. Barnum: “There’s No Such Thing as Bad Publicity”

Doctor Spin

Ahead of others in his time, he actually understood the importance of media coverage (he started New York’s first illustrated newspaper in 1853) and believed ‘there is no such thing as bad publicity,’ a popular phrase many times attributed to Barnum himself.” — Ashley Foster, APR 1 The End of a Publicity Era: How Ringling Bros.

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PR Turns Over A New Leaf With These Fall Books

ImPRessions - Crenshaw Communications

All The President’s Men follows two Washington Post reporters – Carl Bernstein and Bob Woodward – who delve into one of the deepest investigations in American history to expose Richard Nixon and the Watergate scandal. Write like a “Boss.” ” The Boss, to be more specific. Hustle and flow…and grow?

Viral 120
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Maxim Behar on 7/8 TV about Prince Harry's book

Maxim Behar

My father told me this, and that, and this is how it happened…my mother died, and we experienced it like that…” The interviews I think are better than the book, because they are the essence of what is written in it. Host: So, you think that this scandal makes the royal family more relatable? Don't you think so?

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Has the trade show had its day (at last)?

The Hoffman Agency

Nor do I remember much about the show (strapline: ‘The Foundations to your Facilities’, I’d imagine) apart from having a discussion with a guy selling paper towels, who was keen to tell me how much more hygienic they were than hot air hand-dryers which were only good for spreading germs …. By Mark Pinsent, Managing Director, Europe.

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Why You Should Hire a Crisis Communications Agency?

Prohibition

Key contacts, templates, and comprehensive protocols on how and when to exchange information, as well as with whom, should all be included in the strategy. Communicate effectively, quickly and with compassion so your customers know what’s happening, what it means to them, and how you plan to fix it. What causes a crisis to go viral?

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The Ugly Side of the Beautiful Game: Why is football so bad at PR?

Mark My Words

Sadly, the idiot Evans’ hubristic soap opera is just another of a series of scandals that have put football on the front pages this season. The question around them isn’t “how do we progress as human beings?”. This negative fallout reframes football, sucking the hapless into its black hole. Football is big business.