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Importance of PR in Today's Uncertain World

PR for Anyone

From imports to supply chain to product distribution to service industries (travel, hospitality, legal, financial, etc.) This can also be adapted to with Skype interviews. In fact, I just pitched a Skype interview for a station that I heard was no longer having guests in-studio.

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Media Interview Skills: Why Silence Is Not Always Golden

Polaris

A little bit of nervousness before a speech or interview is a good thing. Yet public speaking and media interview skills are essential for most executives and business owners. If you give a rocky speech in front of potential investors, you might lose their confidence, not to mention their financial support for your business.

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Issue? Crisis? What’s The Difference and Why Is It Important?

Melissa Agnes

For example you might analyse the communication benefits of a media release versus a press conference versus a one-on-one interview and the options of newspaper versus radio versus television versus social media. However the impact of the crisis, particularly financial or reputational, may persist for much longer.

Crisis 249
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Ronaldo’s Drink Water Moment Shows Sponsorship Model at a Turning Point

Mark My Words

Remember when Elon Musk smoked a joint on talk radio—Tesla’s shares fell by almost 10%. But this means that sponsorship needs to be reconsidered in every way—creatively, financially, and legally. Since the Coca-Cola snub, France’s Paul Pogba removed a bottle of Heineken from the interview table.

Sports 60
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Spotlight on a Solo PR Pro: Meet Jen Peterson

Solo PR Pro

She had a summer internship at a local station in Connecticut and discovered the job wasn’t the right fit for her after a particularly gut-wrenching day where she had to interview a grieving mother who had tragically lost her children in a fire. You need someone who’s looking out for you financially. I hated the job,” Jen insists.

Meeting 83
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Lockdown letter: humanising business and media

Stephen Waddington

Was it really only three years ago that Professor Robert Kelly, an associate professor in political science at Pusan National University, became an internet sensation when his children walked into his study during a live BBC news interview? We’ve accepted a significant reduction in production quality in mainstream radio and television.

Media 83
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The Challenges for Health Care Communicators as a New Normal Emerges From the COVID-19 Crisis

PRSay

But many uncertainties about coronavirus remain, making the job especially challenging for communicators who need to plan and execute strategies to encourage patients to return for care, and to help their organizations regain financial health by filling thousands of empty hospital beds and medical offices. Dennis Wilson, Jr.,