Remove Education Remove Journalism Remove Leadership Remove Storytelling
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In Praise of Trade PR For B2B Companies

ImPRessions - Crenshaw Communications

Businesses looking to kickstart a PR campaign may shoot for stories in publications like The Wall Street Journal or New York Times. More thought leadership opportunities. Over the past couple of years, many large publications have stopped accepting bylined articles and thought leadership pieces from outside companies.

B2B 319
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10 Networking Events for PR Professionals

5W PR

Counselors to Higher Education (CHE): The CHE celebrates its 25th anniversary and explores the “Power of Voice” in higher education communications and marketing. Educators Academy: Co-located with ICON 2023, this event offers insights into PR learning and industry trends.

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How To Do AI Startup & Tech PR, Featuring AI Survey Insights

Shift Communications

Coverage shifted from ChatGPT (December 2022’s top topic) and general business education to real-world application and impact. adults showed: AI PR and marketing opportunities Brand storytelling and PR is one of the most powerful tools a business has. The corporate leadership opportunity right now is big.

Survey 60
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Can Sponsored Content Work For PR?

ImPRessions - Crenshaw Communications

Different types of content in the form of press releases , bylined articles , white papers, and social media , among others, can help deliver key messages, amplify thought leadership and boost SEO for a particular brand. . It’s considered the most credible and influential source for storytelling. Here are the chief ones. .

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The 15 Best PR and Marketing Conferences to Attend in 2020

Onclusive

Or attend classes on both topics for an education that is “twice as nice.” This awards event celebrates the best of the best corporate, agency, nonprofit, and education teams, and the work they produced during the entry period. This gathering invites you to dive deep into the industry’s most progressive curriculum on Crisis Management.

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10 Reasons Your PR Might Be Failing

ImPRessions - Crenshaw Communications

If a company’s leadership isn’t willing to commit to a PR program, it may be challenged from the start. If leadership insists that only splashy features in Fast Company or The Wall Street Journal will do, it will miss many opportunities. Public relations is about making great content that engages, educates, and entertains.

SEO 178
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Spotlight on a Solo PR Pro: Meet Sherry Crawley

Solo PR Pro

Crawley (SVC) Strategic Communications for nearly five years and helps clients with everything from storytelling training and message development to speechwriting. From there, she transitioned from high school to higher education, doing communications for a Robert Wood Johnson Foundation funded grant project at Georgia Tech.

Meeting 86