Thu.Oct 19, 2023

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Effective Crisis Communications Strategies for Travel and Tourism Companies

Ronn Torossian

The travel and tourism industry is highly susceptible to various PR crises, ranging from natural disasters and political instability to health outbreaks and safety concerns. When a crisis occurs, the reputation and viability of travel and tourism companies can be severely impacted. Effective tourism crisis management and crisis communication strategies are essential to manage these […] The post Effective Crisis Communications Strategies for Travel and Tourism Companies appeared first on.

Tourism 195
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How contact centers can be strategic digital assets in PR management

Agility PR Solutions

Contact centers have evolved significantly, from being customer service hubs to playing a critical role in public relations, particularly in crisis situations. In an era where digital interactions can dramatically impact a company’s reputation, the capacity of contact centers to deliver timely and empathetic responses has become crucial. Their function now extends to shaping and, […] The post How contact centers can be strategic digital assets in PR management appeared first on Agility PR

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Trending Sources

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How to Write an Art Exhibition Press Release (Example and Template)

Prowly

An artist press release – the tool to let the world know about the big events from an artist’s professional life. It’s necessary for PR pros working in the art industry to understand how to create one and pitch it to the media to witness the buzz. Let’s see how to write a press release […] The post How to Write an Art Exhibition Press Release (Example and Template) appeared first on Prowly Magazine.

Writing 104
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Hyper-personalized pitching: How to create irresistible guest post proposals in the age of personalized PR

Agility PR Solutions

Did you know that three-quarters of all online users read blogs in 2023? As one of the leading sources of conversion-driving content, blogs provide marketers a chance to gain quality backlinks, share their expertise and advertise their brand organically. Not only is a blog a great way to improve your PR content game, but experts […] The post Hyper-personalized pitching: How to create irresistible guest post proposals in the age of personalized PR appeared first on Agility PR Solutions.

Pitching 117
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Peter H. Paulsen’s Inspiring Tale Continues to Resonate in 2024

Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.

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Accidental managers

Wadds Inc.

Most managers are promoted without any formal training. The CMI argues that it has a significant impact on business performance. The same arguments could be made for public relations practice. Good management and leadership make a big difference to organisations contributing to productivity, innovation, staff retention and overall business performance.

Training 111

More Trending

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S&T Live Recap: John Deere’s Jen Hartmann on Her PR Dream Job and Social Media Strategy

PRSay

When Jen Hartmann was growing up in the Quad Cities region of Iowa and Northwestern Illinois, she dreamed of working at the John Deere headquarters in nearby Moline, Ill. She attended Northern Illinois University with the intention of becoming an English teacher. One day, her class took a field trip to Edelman in downtown Chicago, about a two-hour drive from the university.

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What is Brand Equity?

HMA Public Relations

Maintaining brand equity is important for building loyal audiences and differentiating the company from its competition. Read more from Rayna Burgett on key elements that contribute to brand equity in today's blog post.

Brand 95
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Why 65% of Journalists Prefer One Follow-Up

OnePitch

One of the most common challenges PR professionals face is knowing the right way to contact journalists. The majority of the discussion is typically around the first touchpoint — what is the right format, subject line, and content to have your message resonate with your audience? But when you finally decide who to target and what to say, you send your email, and then – nothing.

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Should You Consider Celebrity Endorsements for Your Brand

5W PR

Celebrity endorsements have been a staple of marketing and advertising for decades. From Hollywood A-listers to sports superstars, brands have often turned to famous faces to promote their products or services. Instant recognition Celebrities come with built-in fame and recognition. Their association with any brand can quickly grab the attention of consumers and create a lasting impression.

Brand 78
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Are Your Impact Comms Resonating With Stakeholders?

Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.

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The top publishers using TikTok and Instagram Reels for reporting

NewsWhip

The way the public consumes its news in today’s world is continuously evolving, and short-form video platforms are largely responsible for the change in news consumption habits. Publishers are beginning to understand the benefits of having a presence on TikTok and Instagram Reels, and there are a few that are leading the way with this style of reporting.

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7 Facts Auto Suppliers Need to Win PR At CES 2024

Bianchi Biz Blog

It’s back … and in a big way! CES 2024 – the largest in-person independently audited tech event in the world – continues to gain momentum and is on track to surpass the 2023 version of the show in terms of the number of attendees, exhibitors and global media. And that includes the vehicle technology and advanced mobility segment of the annual show.

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Maxim Behar and Veneta Pissarska share their adventures on the Camino Way in "Graffiti on the Air" on BNR-Horizont Radio

Maxim Behar

Host: In our "Traveling Without a Suitcase" column, I now welcome Veneta Pissarska and Maxim Behar. The occasion for their visit is a special journey, a journey perhaps of the soul rather than of the physique. This is their book "The Camino Way. Quick, Easy and for Fun". Welcome to “Graffiti in the Air”. Maxim: Good evening. Veneta: Good evening. Host: So, fill us in on this adventure of yours.

Radio 52
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World Mental Health Day, Every Day

The Hoffman Agency

October 10 is World Mental Health Day, a day we assign immense value and approach with respect for all our employees. Mental health issues affect countless people within the communications industry, and raising awareness of this issue, as well as the resources that can help, is a pillar of the culture that makes us who we are. In 2021, we talked about a report from PRCA, revealing more than one third of PR practitioners in Asia felt the pandemic had “worsened their mental health.

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5WPR Consumer Culture Report 2024

5WPR’s fifth annual Consumer Culture report takes a look at consumer spending culture, the biggest influences behind buying behaviors, and emerging trends.

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Maxim Behar and Veneta Pissarska share their adventures on the Camino Way in "Graffiti on the Air" on BNR-Horizon Radio

Maxim Behar

Host: In our "Traveling Without a Suitcase" column, I now welcome Veneta Pissarska and Maxim Behar. The occasion for their visit is a special journey, a journey perhaps of the soul rather than of the physique. This is their book "The Camino Way. Quick, Easy and for Fun". Welcome to “Graffiti in the Air”. Maxim: Good evening. Veneta: Good evening. Host: So, fill us in on this adventure of yours.

Radio 52