Business Wire
MARCH 7, 2024
Press releases have long been regarded as indispensable tools for circulating important news and information. A conduit between companies and the media, news releases allow organizations to share important updates with their target audiences. As with any marketing and communications tactic, it’s important to understand the return on investment (ROI) for press release distribution.
Agility PR Solutions
MARCH 7, 2024
PR is all about increasing brand awareness and positioning your business as a credible voice within your industry, and in many ways, this relies on how you ‘hook’ your audience and journalists. Newsworthy content should be engaging, insightful, and spark emotion. That’s not to say you should be writing clickbait headlines just to get people […] The post 4 clever steps for repurposing your business insights into PR hooks appeared first on Agility PR Solutions.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Steve Barrett on PR
MARCH 7, 2024
The economic situation has tightened in the past 12 months and the prevailing sentiment about so-called wokeness is more febrile. But as the economy improves, business should redouble efforts to engage all stakeholders.
Agility PR Solutions
MARCH 7, 2024
2024 presents a formidable challenge for B2B brands seeking to stand out. The battleground has shifted, with two significant factors redefining the rules of both communications and brand engagement: the proliferation of AI-fueled content and the gradual fading of traditional journalism. For communicators operating along the increasingly blurred lines of PR & marketing, this evolution […] The post Navigating B2B comms while riding the AI wave and surviving the media collapse appeared fi
Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.
PRSay
MARCH 7, 2024
The Barbie brand is a paradoxical symbol of imagination, comfort, sexism, objectification, feminism and conflicted cultural influence that has entranced and challenged children and adults alike for generations. The “Barbie” film is empowering women of all identities as they reclaim Barbie as a symbol of inclusivity. The movie, along with its promotional campaign, continues to show a growing impact on the collective empowerment of women.
Public Relations Today brings together the best content for PR professionals from the widest variety of industry thought leaders.
Bianchi Biz Blog
MARCH 7, 2024
Hanan Kamir, CEO at KAMIR The information in this post originally appeared on Public Relations Global Network’s blog. We are pleased to share the next post in a series of in-depth profiles of a key international market written by one of our PRGN partners. Faces and Markets of PRGN is a series of blog posts in 2024 that puts Public Relations Global Network (PRGN) member agencies and their markets in the spotlight.
Agility PR Solutions
MARCH 7, 2024
When it comes to driving purchases and creating loyalty, today’s brands and businesses are well aware that the rules of the game are not as straightforward as they once seemed to be. With an ever-growing multitude of channels, marketing strategies and transaction options—not to mention competitors—many B2C companies might think that the odds are stacked […] The post 2024 consumer behavior trends in focus: New research examines what influences—and what de-influences—today’s purchase decisio
NewsWhip
MARCH 7, 2024
More than half the world’s population in at least 76 countries will go to the polls this year, making 2024 the year of global elections. As election coverage begins to intensify, we’ll be exploring the topics and issues that dominate the political landscape. We’ve looked at the top stories and coverage from some of the biggest elections in the world this year, from the US to the UK.
5W PR
MARCH 7, 2024
At iGaming NEXT 2024, industry leaders convened to discuss the latest developments and chart the course for the future. Among the key insights gleaned from 5WPR team members who attended the event are reflections on the rising costs of customer acquisition for operators and the strategies they’re employing to navigate this challenge. Customer Acquisition: One of the standout discussions at iGaming NEXT 2024 centered on the escalating costs of customer acquisition facing operators.
Advertisement
Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.
OnePitch
MARCH 7, 2024
On the very last day of February, we gathered in Los Angeles for another edition of our “Coffee with Publicists,” a morning coffee hour where our Pitch Posse (our community of sharp publicists) meet and swap ideas.
Buzzstream
MARCH 7, 2024
Google Search Central blog just posted a new update titled “What web creators should know about our March 2024 core update and new spam policies” The post outlines several changes that could impact the future of link building, content creation, and upend strategies that many sites rely on. I started my career in marketing right after the Google Penguin and Panda algorithms hit, and the repercussions could echo for years to come.
HMA Public Relations
MARCH 7, 2024
Conclude your next media interview on a high note with tips from Alison Bailin in this blog post! Check it out.
Mark My Words
MARCH 7, 2024
I’m honoured once again to have been included in the PRWeek hashtag#powerbook2024 alongside illustrious industry humans I hold in high regard James Herring Sarah James James Gordon-MacIntosh Warren Johnson Graham Goodkind Julian Vogel Julian Henry Gary Farrow Alan Edwards Fenella Grey Farzana Baduel Paul Charles Fergus Lawlor Jo Carr plus my wonderful MD Lucie Speciale One of the most interesting aspects of industry shindigs is the consistent level of curiosity (sometimes even discomfort) about
5WPR’s fifth annual Consumer Culture report takes a look at consumer spending culture, the biggest influences behind buying behaviors, and emerging trends.
Frederik Vincx
MARCH 7, 2024
4 creative ways to align teams Strategic work can be collaborative and fun. Visualization is one of my core tools. Literally bringing everyone on the same page. It helps teams to engage more senses to think and align. Enhancing and with and. Visualize strategy to make strategic collaboration sessions more: Engaging ↳ Doing over talking. Participants can interact with shared objects.
Maxim Behar
MARCH 7, 2024
Everyone knows what this is - a typical Bulgarian dish where everything is so mixed up that it's hard to distinguish the peppers from the tomatoes or the eggs from the cheese. You can even make mish-mash from various things left in your fridge for weeks before. It will still be the same dish, and it will still be delicious. Something similar is happening now with the Bulgarian Parliament.
Medianet Australia
MARCH 7, 2024
Media coverage can sway public opinion, influence stakeholders, and ultimately shape the company's future. But in a world where news cycles spin faster than ever, how can businesses keep up with what's being said about them? More importantly, how can they draw actionable insights from the vast amount of information available?
Expert insights. Personalized for you.
285 
Let's personalize your content