Agility PR Solutions

FEBRUARY 18, 2024

New research from product discovery and ecommerce experiences firm Zoovu explores the challenges faced by B2B […] The post Two-thirds of B2B execs believe online commerce is broken: Top ecommerce challenges in the US and Europe appeared first on Agility PR Solutions.

B2B 100

B2B Brand Branding Publicity 100

Agility PR Solutions

AUGUST 2, 2023

In the dynamic world of eCommerce, the landscape changes swiftly, introducing new opportunities and challenges for businesses. The competition is stiff and growing your online sales demands creativity, strategic thinking, and an understanding of the best marketing strategies.

Marketing 78

Marketing Creativity Strategy Publicity 78

Agility PR Solutions

SEPTEMBER 27, 2023

New research from global business intelligence and risk prevention provider ClearSale provides insight into the attitudes and behaviors of consumers across age, gender, nationality, and online shopping […] The post The state of consumer attitudes on ecommerce, fraud and CX in 2023 appeared first on Agility PR Solutions.

Consumer 105

Consumer Retail Brand Branding 105

Agility PR Solutions

JUNE 5, 2023

Are you frustrated with the poor conversion rate of your eCommerce store? Is your eCommerce marketing able to yield the most for your business?

Brand 86

Brand Branding Marketing Retail 86

Agility PR Solutions

APRIL 24, 2023

You’ve worked hard to establish a trustworthy identity for your eCommerce brand and lead it to the success that it is today. In a world where the slightest expression of a […] The post PR crisis management for eCommerce businesses: Tips and strategies appeared first on Agility PR Solutions.

Crisis Management 78

Crisis Management Crisis Strategy Brand 78

Agility PR Solutions

MARCH 20, 2023

As the eCommerce industry continues to grow, competition is only getting hotter. One of the most effective ways to stand out from the competition in your industry and increase brand awareness is through public relations.

Brand 94

Brand Branding Industry Publicity 94

Agility PR Solutions

JANUARY 12, 2023

The landscape of eCommerce business is vast, dynamic and highly evolving. The eCommerce business market was expected to hit US$16.6 The post 4 eCommerce PR trends that are sure to impact your brand in 2023 appeared first on Agility PR Solutions. trillion in 2022, as per IMARC. The projection is for US$70.9

Trends 86

Trends Brand Branding Marketing 86

Agility PR Solutions

NOVEMBER 6, 2022

Public relations can be an often overlooked aspect of running a business—particularly those that operate online such as eCommerce stores and who are rarely interacting directly with customers or clients. The post 4 tips to develop a PR strategy for your eCommerce business appeared first on Agility PR Solutions.

Strategy 86

Strategy Publicity 86

Agility PR Solutions

JULY 20, 2022

Omnichannel comms solutions firm Mitto released new research exploring consumer behaviors and communication preferences when interacting with ecommerce brands. As ecommerce brands work to meet […]. The post Two-thirds of Gen Z favor text messaging over email for ecommerce interactions appeared first on Agility PR Solutions.

Survey 78

Survey Consumer Meeting Social Media 78

Prowly

OCTOBER 21, 2019

The post 7 Ecommerce Tips to Build Trust and Engagement With Millennials appeared first on Prowly Magazine. If you have an online business, it’s important not to fall into the trap of unhelpful stereotyping. Your profile for millennial customers needs to be nuanced and evidence-based if it’s going to be effective.

149

149

5W PR

FEBRUARY 2, 2021

After setting up all the essentials for an eCommerce business, such as the landing page, the website, the email funnel, the advertising, and marketing channels, businesses should focus on making people want to engage with the brand’s content and start their conversion journey.

Strategy 88

Strategy Consumer Advertising Advertising 88

Agility PR Solutions

NOVEMBER 9, 2022

The post CMO Council study: Brands and retailers scrambling to meet demand for eCommerce delivery appeared first on Agility PR Solutions.

Retail 78

Retail Meeting Study Brand 78

Awario

SEPTEMBER 28, 2020

Read to find out what social commerce is, how it's impacting ecommerce, and ways to integrate it with your overall digital sales strategies.

Social Media 88

Social Media Meeting Media Strategy 88

Agility PR Solutions

MARCH 7, 2019

percent) of female eCommerce shoppers in the U.S. The post Amazing Women in eCommerce—the most influential female-led brands appeared first on Agility PR Solutions. In recognition of International Women’s Day today, new research from integrated commerce marketing firm Yotpo reveals that half (49.4

Brand 97

Brand Branding Internal International 97

Agility PR Solutions

APRIL 15, 2019

Social media is the preferred marketing channel for 48 percent of eCommerce businesses looking to cultivate growth in 2019. The post eCommerce brands are betting big on social media for growth—here’s the plan appeared first on Agility PR Solutions. The firm’s study […].

Social Media 97

Social Media Brand Branding SEO 97

Agility PR Solutions

APRIL 24, 2024

Maybe they’re fed up with the lack of progress, or just have other things to worry about, but new data from direct-to-consumer ecommerce firm ESW reveals that US consumers are less sustainably minded than they were just a year ago.

Consumer 100

Consumer Brand Branding Data 100

Ronn Torossian

DECEMBER 29, 2020

eCommerce company Trellis reports that B2B eCommerce is currently estimated to […]. 85% say it’s lead generation according to data gathered earlier this year by SalesIntel, a business intelligence firm. It seems rather ironic that B2B, which is more than twice as large as B2C, is challenged. In the U.S.,

B2B 195

B2B B2C Data Report 195

Agility PR Solutions

NOVEMBER 1, 2018

The post How omnichannel marketing shapes today’s ecommerce customer journey appeared first on Agility PR Solutions. Digital shopping is even more popular […].

Marketing 66

Marketing Survey Publicity 66

Agility PR Solutions

SEPTEMBER 19, 2023

For marketers, B2B has always been a different animal—it’s a challenge that requires sharper focus as it’s typically a higher-end product marketed to a much narrower group of well-informed prospects.

B2C 181

B2C B2B Consumer Marketing 181

Agility PR Solutions

FEBRUARY 18, 2024

This includes—but isn’t limited to—CRMs, Google Analytics, and eCommerce websites, as well as a host of social media, email, and advertising platforms. […] The post Does your business have a marketing data warehouse? If you don’t have a marketing data warehouse, chances are it’s spread across a bunch of different platforms.

Data 110

Data Marketing Analytics Advertising 110

The Resolution Blog

NOVEMBER 8, 2021

They are not an eCommerce business. You’re looking to evaluate the impact of your coverage. Your boss/client is asking to put some kind of $$ value on it. Which is fair enough. But you’ve got a problem. Or set up to make transactions online. So how on earth can you link visits from your coverage […].

Blogging 207

Blogging 207

Agility PR Solutions

NOVEMBER 9, 2023

From the ad inserts that you find in your morning newspaper to eCommerce giants who work with another brand to create a product, all of these are partnerships. With the right partnership, everything falls into place to provide value for all stakeholders, including the customer.

Brand 110

Brand Branding Newspapers Marketing 110

Ronn Torossian

DECEMBER 24, 2019

Boston-based ecommerce company Databox recently surveyed 100 marketers and asked them for their input on the new year. There’s a line in that old traditional New Year’s song that says “should old acquaintance be forgot,” which is appropriate with the holidays behind us.

Survey 195

Survey Marketing Company 195

Agility PR Solutions

MARCH 8, 2023

New research from end-to-end AI-first search and discovery platform Algolia explores the current usage, investment, and value of search, personalization, and hybrid retail strategies—revealing how retailers are investing in search to future-proof their eCommerce experiences.

Retail 78

Retail Technology Trends Strategy 78

Agility PR Solutions

OCTOBER 19, 2021

But consumers sure don’t think this is happening, and according to new insights from ecommerce technology firm Bold Commerce, even most leading retailers (58 […]. The post How are brands responding to the acceleration of e-commerce? Sadly, not with better CX appeared first on Agility PR Solutions.

Retail 174

Retail Brand Branding Technology 174

ImPRessions - Crenshaw Communications

NOVEMBER 21, 2023

And that’s just one of many; the folks at LUMA have similar graphics for CTV advertising, martech, ecommerce, mobile, and much more. .” Just take a look at the LUMAscape above to get an idea of the adtech display category. The category is only getting more crowded, and the environment more fragmented.

Publicity 203

Publicity Marketing Advertising Advertising 203

Agility PR Solutions

NOVEMBER 4, 2021

The firm’s new study, 2021 eCommerce Outlook Report: A Two-Sided View, […]. The post With record holiday spending on tap, consumers will use AI to mitigate supply chain issues appeared first on Agility PR Solutions.

Consumer 153

Consumer Retail Study Report 153

Agility PR Solutions

JANUARY 26, 2021

Mandated closures, concerns over the virus, and other factors led to an increase in ecommerce adoption, a rise in the use of technology to stay connected, and nearly brought […]. 2020 was a year of radical change for nearly every industry—to put it kindly. The COVID-19 pandemic shifted how we all live and work seemingly overnight.

Trends 177

Trends Technology Industry Analysis 177

Agility PR Solutions

JULY 12, 2023

In this article, we explore the significance of public relations in driving growth for ecommerce and service-based businesses. As online presence continues to play a crucial role in brand awareness, credibility, and customer retention, having an effective PR strategy is essential.

Strategy 78

Strategy Brand Branding Publicity 78

Cision

JANUARY 12, 2021

Kath Brown starts as The Telegraph's Head of Weekend Lifestyle; Jon Fasman is the new US Digital Editor for The Economist; Lindsey Davis is now Editor-in-Chief of Homes Ecommerce at Future Plc.

Media 120

Media Blogging 120

Ronn Torossian

MARCH 27, 2018

Twenty years ago, there was no such thing as eCommerce. Around ten years ago, most customers went to one or two websites when they wanted to find out about a product, then they would consider whether they wanted to buy that product in person, or risk purchasing something online.

Marketing 210

Marketing Television Advertising Advertising 210

Agility PR Solutions

SEPTEMBER 27, 2022

The metaverse, cryptocurrency and NFTs are poised to revolutionize commerce in some form or another, while personalized shopping experiences and incentives, such as free shipping and discounts, are key factors driving purchases, a new survey report from open SaaS ecommerce platform BigCommerce reveals.

Apparel 86

Apparel Consumer Fashion Brand 86

OnePitch

APRIL 19, 2023

Learn how this pitch secured an embargo with Fashion Dive for a client's new State of eCommerce report.

Fashion 85

Fashion Pitching How To Report 85

Agility PR Solutions

AUGUST 17, 2022

A new report from search-powered solutions firm Elastic reveals insights into the ecommerce shopping experience, illustrating how online retailers can turn searches into sales by providing shoppers with personalized product recommendations quickly and at scale.

Retail 86

Retail Brand Branding Study 86

ImPRessions - Crenshaw Communications

APRIL 4, 2023

Our work in tech PR for retail and ecommerce gives us an interesting vantage point on the retail customer experience, especially given its enormous changes of late. In fact, tech innovations have disrupted retail as much as nearly any sector. Not only do the shifts affect our lives as consumers, but innovation is often very mediaworthy.

Retail 310

Retail Technology Mobile Consumer 310

Agility PR Solutions

FEBRUARY 25, 2021

During the past year, buyer journeys have shifted significantly because of a COVID-driven rush toward ecommerce. Marketing budgets and strategies have moved in a similar fashion, as dollars and efforts are allocated to support the shift to a buying cycle that revolves around online awareness, consideration, and decision-making.

Marketing 110

Marketing Fashion Strategy Analysis 110

Agility PR Solutions

JUNE 1, 2022

Although this year the majority of respondents were from brands generating greater than $200M in online revenue annually, over 40 percent of respondents in the firm’s new 2022 eCommerce Executive Key Initiatives […].

Brand 78

Brand Branding Retail Trends 78