Solo PR Pro

AUGUST 15, 2017

Today, PR professionals spend as much time sourcing or creating visuals as they do writing content. BuzzSumo analyzed over 1 million articles and found that articles with an image once every 75-100 words received double the social media shares as articles with fewer images ( Source ). It makes sense given the impact of images.

Infographics 49

Infographics Course Conference Social Media 49

Sword and the Script

JUNE 4, 2019

A PDF copy of the report runs nearly $5k, so I have not read the report, however, veteran reporter Richard Carufel did an informative piece for the Bulldog Reporter : Citing the study, he writes the industry grew to more than $4.1 At the time of this writing, the stock was trading at the low end of its 52-week range of $10.46 – $18.28

Software 103

Software Reddit Marketing Survey 103

Stephen Waddington

MARCH 24, 2019

Internal meets external comms: Zurich Insurance In the past 10 years organisations have slowly shifted from trying to lock down employee social media activity to promoting policies and procedures that actively promote its use. Shutting down social media access is futile when everyone in the modern workforce has a mobile phone.

Tools 69

Tools Insurance Insurance Handbook 69

MaccaPR

OCTOBER 5, 2015

The basis of my recent presentation at the Social Media Rockstar event in southwest Minnesota, brought to life a question that might be at the tip of content marketers' tongues: How do we know what quality content really is and where to get started? Step 2: Document Your Content Marketing Strategy. Step 3: Get Started.

Content Marketing 48

Content Marketing How To Marketing Infographics 48

Bad Pitch Blog

MARCH 22, 2010

1) Infographic: USA Today was the first to own the infographic because snappy visuals help show the news instead of simply telling it. Concise, substantive writing goes a long way in the attention-deficit-driven world of social (SQUIRREL!) If you keep trying the same thing, expecting different results, you''re nuts.

Infographics 98

Infographics Energy YouTube Mobile 98

Stephen Waddington

DECEMBER 5, 2018

Social media platforms provide a means of both distribution and engagement. You need to understand the media in the market alighted to your product or service; the issues that drive the market; the format and makeup of a publication; and the types of stories that journalists write. Not much has changed. Press release!

Media Relations 115

Media Relations Media Print Newspapers 115

Waxing UnLyrical

APRIL 19, 2018

G-Suite for Non-Profits : Access all the benefits of G-suite (which includes business email, shared calendars, shared documents, spreadsheets and presentations and storage) for free. Piktochart : PIktochart is an online infographics tool. Community Building and Social Media Hacks. Project Management.

Nonprofit 76

Nonprofit Tools Marketing Skype 76

MaccaPR

DECEMBER 19, 2016

In 2017, let's all agree to maximize the ROI of our writing efforts by focusing equal efforts on distribution. If so, you could share the gated content with them or, to make it easier (since you already have their contact information), share the actual PDF or Word document of content in advance of it being distributed to outsiders.

Marketing 48

Marketing Content Marketing Pinterest LinkedIn 48

MaccaPR

APRIL 14, 2015

Oftentimes a young applicant lists coursework they’ve taken in college that’s related to PR, journalism or social media. Just a few examples: The best laid PR and social media marketing plans and campaigns inevitably hit unforeseen snags that require on-your-feet thinking and wise decision-making.

Agency 48

Agency Real Estate Social Media Writing 48

MaccaPR

JANUARY 19, 2015

Today, PR people are expected to know B2B content marketing strategies, SEO, social media campaigns along with traditional media pitching, press release and speech writing, require PR newbies to come prepared from Day One to significantly and professionally contribute to strategic PR work. Research our media coverage.

How To 48

How To Agency Writing Interviews 48

Frederik Vincx

DECEMBER 11, 2015

They are adding owned media, paid media, and shared media to their traditional earned media offering. The issues we face in practice are well documented: measurement, media, paid, planning, and workflow. It is simple: participants first write their ideas without discussion on Post-it notes.

How To 60

How To Software System Employee 60

Contently - Strategy

JUNE 11, 2020

In addition to treating patients and making discoveries, Hippocrates also spent part of his career working on some of the most important medical documents ever published. But work with a medical expert who can fact-check and reality-check what you’re writing,” O’Connor said. As the saying goes, write what you know.

Healthcare 136

Healthcare Content Marketing Industry Trends 136

Contently - Strategy

SEPTEMBER 15, 2021

In addition to treating patients and making discoveries, Hippocrates also spent part of his career working on some of the most important medical documents ever published. But work with a medical expert who can fact-check and reality-check what you’re writing,” O’Connor said. As the saying goes, write what you know.

Healthcare 59

Healthcare Content Marketing Industry Trends 59