Sword and the Script
NOVEMBER 4, 2014
It may seem counterintuitive, but the ingenuity of deftly navigating the most difficult of binds goes to show PR is often as much about problem solving as it is communication. Corporate crisis communications provides a demonstration because there are very clear constraints: Unknown unknowns – the effort to understand what is happening.
5W PR
AUGUST 23, 2023
PR specialists build relationships with journalists, bloggers, and influencers to secure media placements and handle crisis communication when necessary. Event planners organize and manage various events, including product launches, press conferences, fundraisers, and corporate gatherings.
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Critical Mention
OCTOBER 21, 2018
They have all been in the news for being involved in a crisis in the past couple of years. The lists go on and on when it comes to crisis communications case studies. As I have shared with students and young professionals, if you go into crisis communications, you will always have a case to discuss and work to do.
Prohibition
JANUARY 14, 2022
Are you prepared for a PR crisis? Whether it’s a product recall, staff injury becoming public news or something else entirely, a PR crisis can happen to any business. Businesses of all shapes and sizes can fall victim to a PR crisis at any time. What is a PR Crisis? What is a PR Crisis Plan?
Onclusive
AUGUST 3, 2021
.* And communicators are also more satisfied with their measurement efforts—41% say they are satisfied with their efforts this year, compared to 28% in 2020. Historically, communicators have been focused on storytelling, media relations, crisis communications and other obvious aspects of the PR craft.
Cision
MAY 11, 2016
The #NA14 Crisis. percent of all Salesforce instances, yet the outage yielded a hefty 11 percent of all brand mentions at the peak of the crisis: You could argue the Salesforce risk was higher due to the level of public awareness, but social listening is imperative, regardless of your size and vulnerability to a far-reaching crisis.
PR Fuel
SEPTEMBER 16, 2020
You earn it with your company’s activities, product launches, events, and updates. You can share relevant company information with them like product launches, events in their communities, and important updates. Crisis Communications. You don’t pay for news coverage. Social Media.
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