Melissa Agnes

MARCH 10, 2014

I recently had the opportunity to join an NYU graduate class in a Twitter chat on crisis communications. There is a ton of valuable advice in the following tweets – and it’s certainly reassuring to know that these students represent the future of PR and communications. A4:PR is important in crisis management.

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Twitter Crisis Communications Crisis System 212

Newsfile

OCTOBER 24, 2023

As a PR professional, you are most likely focusing on trying to enhance your company’s reputation. This means that avoiding PR communication mistakes is probably high on your list of priorities. This means that avoiding PR communication mistakes is probably high on your list of priorities. Try using the following methods.

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Communications How To Corporate Training 52

NewsWhip

OCTOBER 28, 2022

Somewhere in Adidas headquarters in Herzogenaurach, Germany, there’s a team of PR and Communications professionals who have just been through the toughest week of their careers. It was their job to try and crash-land the Adidas brand after Kanye West’s partnership sent their reputation into a tailspin. . Rule 2: Study the Public.

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Crisis Communications Crisis Writing Social Media 148

Melissa Agnes

AUGUST 13, 2014

It worries me when crisis communication professionals are still advising their clients to avoid social media in a crisis. Just because people may vent and lash out against your organization is not a reason to hide and refuse to communicate on the channels that demand communication these days.

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Social Media Crisis Crisis Management Crisis Communications 252

Doctor Spin

FEBRUARY 22, 2024

PR professionals control the narrative, mitigate damage, and restore public confidence during a crisis. Through consistent and effective communication, PR can sway public opinion in favour of the organisation, enhancing its reputation and standing in the community. A Case Study. Driving Employee Engagement.

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Publicity Public Affairs Journalism Corporate 52

5W PR

SEPTEMBER 13, 2019

Besides customers or clients, all have employees and owners. Ascertaining the answers to the above will arm you with critical information on how to fulfill your major corporate mission which is to protect its reputation while helping it to develop and grow its target audience. And what is their present attitude towards your company?

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Publicity How To Case Study Meeting 68

Stuart Bruce

NOVEMBER 10, 2017

State Street Corp was forced to pay $5 million to about 300 women employees who were paid less than their male counterparts. The Chartered Institute of Public Relations’s definition of public relations is: Public relations is about reputation: the result of what you do, what you say and what others say about you.

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Case Study Crisis Communications Corporate Leadership 99

Prohibition

JANUARY 7, 2022

Rather than walk the walk alone, take advantage of our crisis management experience, so that no matter what goes wrong, your company will come out stronger and better. How do you define crisis management? A crisis can involve anything from a natural disaster to a product recall to a terrorist attack. What is a crisis?

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Crisis Management Crisis Reputation Financial 62

Prohibition

DECEMBER 17, 2021

When a crisis hits the news, we are reminded of a valuable lesson: that companies and businesses often have to act fast in order to prevent further damage from taking place. Crisis communications is an important aspect to tackle as a business owner. This guide is written to assist in every aspect of crisis communication.

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Crisis Communications Crisis Communications Crisis Management 62

Prohibition

DECEMBER 13, 2021

This is where crisis management comes in. Crisis management is the reaction to an unexpected event that could have long lasting consequences on the organisation’s finances or reputation. Crisis management is not preventing a crisis, but rather managing an existing crisis. What is Crisis Management?

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Crisis Management Crisis Financial Reputation 62

PR in High Definition

NOVEMBER 30, 2023

After hours of trying to decrypt the magic combination of ‘yesses’ and ‘nos’ in a chatbot window while online shopping, desperately trying to reach the inbox of a human employee. But a study at the Technical University of Berlin found that working alongside robots causes us to slack off in the same way we would with human colleagues.

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Banking Software Employee Study 71

PRSay

OCTOBER 25, 2017

During her presentation, Haworth shared case studies pertaining to everything from prescription drug abuse to HIV awareness during the 2015 outbreak in Indiana’s Scott County. The speed and accessibility of social media means that brands are always teetering on the edge of a crisis. A new era of crisis communication is upon us.

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Social Media Conference Media Corporate 119

PR Conversations

OCTOBER 27, 2023

Is recent social media engagement related to new research and/or a growing personal interest, or is it mainly a tool for reputation management regarding possible (mis)interpretation(s) of your theoretical body of work? employees, investors, etc.)? But what is the primary reason for your change of heart?

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Sword and the Script

OCTOBER 20, 2015

Thought the initial reaction to the Times story certainly wasn’t planned – the spontaneous and candid response of one Amazon employee went viral – I instinctively believed it worked out in Amazon’s favor. What’s your take on this from a crisis communications standpoint? Photo credit: Flickr, Pascal, Echo Base Hangar ( CC0 1.0 ).

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Crisis Communications Crisis Case Study Viral 60

Sword and the Script

APRIL 15, 2017

See these related posts: Crisis Comms: No one More Reliable than an Employee. Corp Comm Frets Leadership in Crisis Comms, says Study. Avoid the Noid: A Mascot that Became a PR Crisis Case Study. The study found investors punish the stock price of companies that blame external factors for poor earnings.

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Corporate Airlines How To Crisis 79

Prohibition

MAY 15, 2020

The next communication that employees received was from their boss encouraging them to take jobs at Tesco if they wished to do so. Of course, this resulted in a huge pay-out from the company and serious damage to their reputation – which we all know is incredibly hard to rebuild. Money, money, money: Saracens salary cap crisis.

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Crisis Government Social Media Reputation 71

Prohibition

MAY 15, 2020

The next communication that employees received was from their boss encouraging them to take jobs at Tesco if they wished to do so. Of course, this resulted in a huge pay-out from the company and serious damage to their reputation – which we all know is incredibly hard to rebuild. Money, money, money: Saracens salary cap crisis.

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Crisis Government Social Media Reputation 62

ImPRessions - Crenshaw Communications

MARCH 13, 2018

Every two years, the New York-based Corporate Communication International ( CCI ), conducts an in-depth survey of senior PR and communications officers at Fortune 500 companies about the latest global PR trends. Any crisis communications team must be ready to respond at any hour to an escalating event, and that speed is vital.

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Trends Corporate Employee Analysis 199

Sword and the Script

DECEMBER 26, 2023

PR still builds trust “Authentic customer testimonials, peer and employee reviews will increase in importance in 2024. By focusing on building trust, marketing and communications pros will also raise Google search algorithm ranking. There’s no point in building a reputation if the startup is facing an existential threat.

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Writing Communications Marketing B2B 192

5W PR

JANUARY 31, 2024

Crisis Management PR: Addresses and mitigates potential damage to a tech company’s reputation during challenging situations or crises. It’s important to have a plan in place before a crisis might arise. Social media is also used to manage and enhance the company’s online reputation.

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Technology Product Launch Crisis Management Case Study 78

Sword and the Script

DECEMBER 26, 2017

82% of respondents to an Edelman study “said thought leadership has increased their trust in a vendor organization.”. 11) Corporate reputation suffers with bad experiences. “82% 12) Emotion in crisis communications works. Corporate Reputation ). 19) Employees have huge impact on social sharing.

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Content Marketing SEO Social Media Marketing 123

Cision

SEPTEMBER 30, 2015

Many studies show that CSR initiatives have a positive impact on financial returns. Of course, causality is harder to demonstrate, but a study that used close votes on CSR proposals found evidence that companies that adopt socially responsible practices benefit over those that do not. Prepare in advance for crisis.

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Media Relations Trends Media Corporate 120

Katie Paine's Measurement Blog

NOVEMBER 16, 2022

Like the impact of employees, social media posts, what industry analysts or legal are saying, or whatever their lobbying arm is donating to. Your customers, employees, or other stakeholders may well be talking about things that can or will actually move the business. Crisis is the one area that we can show that PR stands out.

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Analytics Crisis Data Measurement 40

PRSay

APRIL 22, 2021

According to a 2019 study conducted by University of Baltimore Economics Professor Roberto Cavazos, the spread of false and misleading messages online costs the global economy an estimated $78 billion each year. But for many in the digital marketplace, the production and distribution of misinformation can be a lucrative business.

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Landis PR

MAY 15, 2023

Look at your employee policies, hiring practices, CSR, and more. A recent PRWeek/NYU study found that PR professionals’ social and political beliefs often did not align with the general population. Ensure your communications teams are diverse in terms of race, gender, ideology, religion, socioeconomic backgrounds and more.

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Company Employee Leadership Policies 52

Katie Paine's Measurement Blog

MARCH 29, 2023

I can imagine that there are Investor Relations (IR) people and lawyers who might question this, but, at least for the public companies I’ve studied, the more they were open and honest, the less the impact of a crisis was felt on their stock price. NASA’s heritage and enduring reputation helped it recover. For MLB, not so much.

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Crisis Pharmaceuticals Social Media Comparison 52