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Faces & Markets of PRGN: Tokyo, Japan – Premier Destination for Business

Bianchi Biz Blog

Business environment in Tokyo and Japan Beyond business, Tokyo’s cultural influence resonates globally, contributing to a thriving creative industry. Local economy is not as bad as it may look based on just the indicators. million in print and 3 million online subscribers. We are one of very few agencies to offer this service.

Marketing 106
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Tis the Season for Client Gifts

Solo PR Pro

Offering an experience — like tickets to a sought-after event, a reservation at a renowned restaurant, or a voucher for a unique local experience — can create memorable moments for your client. Custom Artwork or Decor Commissioning a piece of artwork or decor from a local artist can be a distinctive and personal gift.

Local 96
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6 Smart Ideas For Fall PR

ImPRessions - Crenshaw Communications

Fall is a terrific time for creative public relations teams to dream up seasonal ideas that score with media now and through the rest of the year. Weather may sound boring, but it’s actually a rich story idea with high local relevance. Or if a client doesn’t immediately have a tie to a hit show, get creative.

Film 180
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Journalism and News Trends for PR Pros

Cision

Buzzfeed , best-known for light list-based content, now runs regular long-form stories about topics such the local economic impact of Spaceport America and the suicide of a corrections officer who reported his colleagues for abuses. Its UK office announced that it’s starting to cover more local news.

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#16: How the consumer driven news cycle changes PR measurement

NewsWhip

Data and innovation leads for Hill+Knowlton Strategies in the Middle East, Africa, and Asia joined NewsWhip’s CEO Paul Quigley for a special panel session on the Pulse to talk about navigating multiple market nuances to be locally relevant at scale. Balancing global strategy & local market needs. Gen Z in Indonesia.

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How to Connect With Consumers Offline

5W PR

It can cost money and time to creatively come up with a way to connect. A business that gets involved in its local community achieves multiple objectives. Some advertisers will turn their nose up at the prospect of advertising in a more “traditional” vein, such as a magazine or a billboard. Make a Community Impact.

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“A Lightbulb Moment”: Inside the Content Program That Helped Marriott Weather the Pandemic

Contently - Strategy

Today, Traveler spans 87 local editions across the globe. “We pivoted our storytelling to focus on armchair travel,” explained Robin Bennefield, Marriott International’s editorial director of Marriott creative and content marketing. . ” Local travel for a global audience.

Travel 96