Bianchi Biz Blog

NOVEMBER 9, 2020

While the shrinking number of media outlets affects the potential pitch opportunities for all PR people, the negative impact is less pronounced for the business-to-business front, where trade journals are generally faring better than newspapers. Media Relations, Earned Media & the PESO© Model. Is Media Relations Dead?

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Media Relations Automotive Media Newspapers 102

PRSay

OCTOBER 9, 2017

Every generation brings new energy, innovations, ideas and challenges,” she said. “We We need to flip the corporate ladder on its side and just invest in people, with each rung as a different project.”. she holds a master’s degree in arts journalism from Syracuse University’s S.I. A native of Greenville, S.C., Newhouse School.

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Conference Leadership Meeting Energy 125

Cision

JULY 30, 2015

Instead, use any nervous energy as fuel to create a lightening-round version of your normal preparation protocol. Jennifer Lawhead is the Corporate Communication Manager at TTI Success Insights. Stop fretting. Here’s what you need to do to deliver your best interview yet, even if you have only 10 minutes to spare: Set up a Time.

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Interviews How To Media Infographics 120

Communications Conversations

MAY 30, 2018

You could replace “agency life” with “corporate life” and insert a whole other sub-set of people, too. Kelly Groehler, Tim Westermeyer and Betsy Andersen all traded in their corporate and agency PR careers for work in another field. They all knew that I had no interest in returning to a corporate role.

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Apparel Public Affairs Training Corporate 106

Stern + Associates

JUNE 25, 2014

At the center of the problem is the fact that creating content that nobody consumes is like producing anything else that no one wants to buy – a waste of time, energy and valuable resources. Corporate and personal blogs are standard operating procedure for many today, yet relying on this channel for distribution is fundamentally flawed.

Leadership 81

Leadership Strategy Energy Advertising 81

Barokas

FEBRUARY 5, 2019

This means that the time- and energy-intensive task of strategizing, writing, editing, distributing and tracking content, and the success of those projects, sits on the shoulders of teams that are likely spread too thin. There’s no hidden or corporate meaning behind the word ‘story.’ Nobody is better at this than journalists.

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How To Marketing Resources Journalism 60

PR Conversations

APRIL 24, 2018

Probably because of my background in journalism (see the next answer), the thing I continue to enjoy the most is writing (for effective communications). For that matter, I don’t know why I felt at a young age the “call” of journalism, as there was no family tradition in this type of career. Why do you work in PR?

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Journalism Ethics Film Construction 79

OnePitch

MAY 12, 2022

From tech startups to startups at heart, most of our clients are private companies on the road to a big exit, like going public or being acquired, and they span the entire tech sector: cloud, enterprise data, fintech, healthtech, cybersecurity, clean energy and social media, among others. Energy and enthusiasm are contagious.

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Strategy Interviews Pitching Energy 52

Beyond PR

JULY 28, 2017

Not knowing this, you give the okay to move in a direction to attract more customers rather than committing energy to doing crisis management. Especially in the case when a corporation acquires many other brands, the way Cision has done, it’s imperative that you monitor brand identity. How Can You Determine How You are Seen?

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Employee Journalism Data Technology 80

Communications Conversations

AUGUST 31, 2018

Paul Business Journal). You know you have skills but you don’t know how they will translate outside of journalism. The journalism world is much more fast-paced. Teaching people on the PR side about the journalism side. Journalism taught me a lot – including that life isn’t guaranteed to anyone.

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Media Journalism Report Video 112

MaccaPR

FEBRUARY 25, 2015

If you’re a corporate communications or public relations executive in Minnesota, the status of our state’s largest newspaper – the Minneapolis-based Star Tribune , with more than 250 editors and reporters – is always of intense interest. Anthony and Dave Shaffer, who covers Xcel Energy and other energy news. Think again.

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Newspapers Journalism Real Estate Healthcare 48

Ishmael's Corner

MAY 5, 2015

But I needed to channel my energies in a different way. One of the more visible efforts comes out in SlideShare and decks like “ Return of Storytelling vs. Corporate Speak ” and “ The Blurring Line Between Digital Marketing and PR.”. Plus, I didn’t want Albert Einstein calling me insane. The gift of desperation.

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Storytelling SEO Agency Leadership 60

Waxing UnLyrical

AUGUST 16, 2012

The Business Journals (#bizjournals) believe you can. The Business Journals are a consolidated group of business media sources providing local business news in 43 cities. The Business Journals recently decided to capitalize on the momentum social media has gained by launching #SocialMadness , a social media competition.

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Journalism Local Social Media Twitter 70

Maxim Behar

MAY 31, 2021

But I was such a big fan of journalism, so I became a correspondent, travelled all over the world and met a lot of people. One day, I remembered the words of Winston Churchill “You can achieve a lot of things with journalism, but you must know when to quit”. The corporations do not expect you to spend months learning.

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Newspapers Social Media Ethics Travel 52

Maxim Behar

MARCH 6, 2022

Remember what Winston Churchill said a long time ago that you can achieve a lot of things with journalism, but you must know when to quit. So that's how I decided to quit journalism and start my own company. Then, one day I decided to change my position, my occupation just for one simple reason. I was a great risk. This is PR.

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B2B Communications Media Newspapers 52

Communications Conversations

MAY 3, 2016

Focused on the world of financial and corporate communications, club membership and participation in its SOJC stock index has increased 50% under his leadership. Bobby is poised for a career in corporate communications. I am in awe of my nominee Tori Olker, a journalism major with a PR emphasis at the University of Mississippi.

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Sports Leadership Internal International 0

Maxim Behar

OCTOBER 15, 2023

Yeah, that was the first form which then evolved into me doing journalism. When I got my degree in foreign trade, my dad told me that I was not built for a salesman and I should focus on journalism and writing, which I love. They don't have the corporate culture that we have to create for them. Maxim: Probably yes.

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Newspapers Meeting Ethics Social Media 59

NewsWhip

MAY 12, 2021

Monitoring for corporate social responsibility | 13:13-14:58. Paul: And, I suppose related as well, does the Creators Studio have a briefing around purpose and corporate social responsibility, those other dimensions? So, it’s the most fun, just high energy activation. PepsiCo’s nine human drivers for consumers | 5:28-7:33.

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Trends Brand Branding Reddit 78

ZudePR

MAY 31, 2015

More recently, I focus time and energy in a curatorial role primarily for the blog’s Twitter account in addition to my own. Mindfulness regarding time and energy. Ann Handley is a Wall Street Journal best-selling author (Everybody Writes), keynote speaker, and the world’s first chief content officer (MarketingProfs).

Communications 81

Communications How To Blogging Content Marketing 81