Shift Communications

DECEMBER 2, 2015

Tech, and particularly software, offer those of us who work in the industry an opportunity to witness a bit of evolution. No moss grows on the tech tree; if you turn your head for a minute, everything’s different. Crowd-sourced assets, nimble algorithms, mobile tech and flex-time workers. It’s what makes the space so exciting.

Analytics 60

Analytics YouTube Video Hotels 60

PR 20/20

SEPTEMBER 28, 2020

It’s 2020, a year of many changes and so-called new norms. Digital is more important than ever—both in the way we market to our leads and customers, and the technology we use to communicate with them. Dashboards are also more flexible than ever with new report sizes. Make your marketing less manual.

Enterprise 98

Enterprise Knowledge Base Conference System 98

Stephen Waddington

SEPTEMBER 18, 2020

It's not the whole solution - long-term, systemic change is required - but professional coaching can transform the careers (and experiences) of people from demographic groups that remain under-represented in PR, particularly at a senior level. Inclusivity will only ever enrich the landscape. The recruitment market is tough.

Public Affairs 145

Public Affairs Education Measurement LinkedIn 145

The Resolution Blog

JANUARY 8, 2018

Do you or one of your team members have their first client meeting coming up? One of the attendees was Edelman London’s Tech PR Account Manager, Peter McIntyre. We’ve also speeded thing ups so you can access results faster than ever. I also feel I’m happier now more than ever. Thanks BuzzSumo :) 4.

Tools 136

Tools Publicity SEO Measurement 136

Sword and the Script

DECEMBER 26, 2023

Some marketing and communications predictions suggest AI will change the world; others see a tailspin of noise and and see humanity as a path for differentiation Most marketing and PR professionals have formed strong viewpoints on AI. That much is apparent I compiled this year’s list of marketing and communications predictions.

Writing 190

Writing Communications Marketing B2B 190

Beyond PR

MAY 4, 2017

” In PR and communications, we’ve faced a familiar challenge for quite some time. But, there are often more simple, overlooked steps we can take to communicate faster, more effectively and enact more change than public relations has ever been able to before. So how can we be a part of it?

Communications 61

Communications Hotels Technology Tools 61

PR 20/20

JULY 24, 2019

AI is more than a “buzzword.” Penn ( @cspenn ), Trust Insights ’ co-founder and chief innovator, marketers constantly seek opportunities to make our marketing better , faster and cheaper. AI reviews data infinitely faster than any human can. With artificial intelligence (AI), you can. Taking over at some points.

Marketing 59

Marketing Data Technology Analytics 59

Konnect Agency

APRIL 6, 2021

The pandemic changed the way businesses operate and how they would reach consumers and meet their new set of needs. In short, sanitation and hygiene are more important than ever. Our entertainment behaviors drastically changed as well. Others found ways to launch or pivot and rise to success from this unique situation.

Travel 52

Travel Film Guidelines Consumer 52

Sword and the Script

APRIL 2, 2019

In other words, corporate communications is adding headcount and work that used to go to outside PR firms is being kept inside. Then the economy changed. It was a slow and steady rising tide that would lead to a flood of change and suddenly law firms found themselves in buyer’s market amid tepid demand for legal services.

Agency 92

Agency Trends Marketing Survey 92

Sword and the Script

DECEMBER 11, 2018

This year, more than 20 professionals – real people that do real marketing and PR work every day – responded and with high-quality ideas that I found to be invigorating and thought-provoking. A trend we are going to see happening more in 2019 is the coming together of marketing and customer success. 8) Creativity over productivity.

Social Media 90

Social Media Marketing Media Creativity 90

Masters in Communications

FEBRUARY 12, 2022

It is not something often said about mass communication, but it is so integral to our lives - and always has been - that it is easy to take the dissemination of information and its associated methods and tools for granted. Mass communication aims to meet these needs. Main Topics Quick Links What is Mass Communication?

Ethics 52

Ethics Communications Print Television 52

NewsWhip

JUNE 10, 2021

Chris Rivera has led as the Director of Reputation & Risk at Samsung Electronics America for more than three years. Where did you come from to come to this position, I guess? And one day at my job, my boss comes over to me and hands me over what’s called a business continuity plan. Ben: Oh, wow. Ben: Great.

Reputation 78

Reputation Crisis Management Crisis Enterprise 78

Contently - Strategy

JUNE 11, 2020

In addition to treating patients and making discoveries, Hippocrates also spent part of his career working on some of the most important medical documents ever published. Look no further than the Hippocratic oath, the code of ethics for physicians that bears his name. Every day, Google handles more than 1 billion health questions.

Healthcare 93

Healthcare Content Marketing Industry Trends 93

Contently - Strategy

SEPTEMBER 15, 2021

In addition to treating patients and making discoveries, Hippocrates also spent part of his career working on some of the most important medical documents ever published. Look no further than the Hippocratic oath, the code of ethics for physicians that bears his name. Every day, Google handles more than 1 billion health questions.

Healthcare 52

Healthcare Content Marketing Industry Trends 52