Wadds Inc.

JUNE 5, 2023

Prevention is better than cure - and if a crisis situation is often described as a car crash, this book is all about avoiding collisions. A preventative approach runs through Amanda Coleman’s Everyday Communications Strategies: Manage Common Issues to Prevent a Crisis and Protect Your Brand.

Strategy 98

Strategy Communications Crisis Communications Crisis 98

Onclusive

AUGUST 22, 2017

Internal Communications. Internal communications, which also falls under corporate communications, is more nuanced than simply casting out an email. Internal communicators must be savvy enough to turn dry content like company policies into info employees actually want to read. Crisis Communications.

Media Training 397

Media Training Crisis Communications Conference Training 397

Melissa Agnes

AUGUST 27, 2014

Emory did a beautiful job at managing this crisis, but not all healthcare institutes are as prepared as Emory was. How should the industry be harnessing social media to create awareness, educate the general public and relay important information to audiences (both internal and external) in times of need? A few words from Melissa Agnes.

Crisis Management 202

Crisis Management Government Social Media Crisis 202

PR Fuel

MAY 31, 2022

Almost 70-percent of businesses recently surveyed experienced a crisis in the past five years. Negative information about your business can travel quickly, and crisis management is critical. How you handle a business crisis reveals your character and skill at handling a catastrophe. Gives Necessary Information. Shows Initiative.

Crisis Management 96

Crisis Management Crisis Local System 96

Stephen Waddington

OCTOBER 13, 2020

I’ve had the unique position of recording the huge changes in how private and public sector organisations in the UK have communicated during the COVID-19 crisis. These stories have been recorded and published in a report published by the Government Communication Service (GCS) COVID-19 Advisory Panel.

Report 144

Report Communications Government Crisis 144

Melissa Agnes

JUNE 4, 2014

This, ladies and gentlemen, is a great example of the power of social media in emergency and crisis situations. How have you, or could you, leverage social media and mobile technology as a crisis preparedness strategy? At the same time, crisis communications have the opportunity to be more efficient and effective than they ever did.

Social Media 223

Social Media Healthcare Case Study Crisis Communications 223

Stephen Waddington

JUNE 13, 2018

I’ll be joined by colleagues and communication directors from Coty, HMRC, HPE, International Rescue, and Sage for an event on crisis communication in London on 27 June. The best defence is monitoring, planning and bringing together a team experienced in front line communication and ongoing reputation management.

Crisis 61

Crisis Publicity Crisis Communications Case Study 61

Prohibition

DECEMBER 13, 2021

Any company, big or small, can experience a crisis. According to research, about 75 percent of companies will experience a crisis at some point due to the increasing complexity of modern business and the growth of social media in our fast-paced world. This is where crisis management comes in. What is Crisis Management?

Crisis Management 62

Crisis Management Crisis Financial Reputation 62

Doctor Spin

FEBRUARY 22, 2024

PR professionals control the narrative, mitigate damage, and restore public confidence during a crisis. Through consistent and effective communication, PR can sway public opinion in favour of the organisation, enhancing its reputation and standing in the community. Improve internal communications. A Case Study.

Publicity 52

Publicity Public Affairs Journalism Corporate 52

Melissa Agnes

AUGUST 28, 2014

The topic of my course is social media for crisis and emergency management, which of course includes social media’s role in crisis preparedness and crisis prevention. Read: Emory’s Excellent Crisis Communication on Facebook. This is the power of social media for crisis prevention and preparedness.

Healthcare 238

Healthcare Social Media Media Case Study 238

Sword and the Script

MARCH 1, 2016

Johnson & Johnson turned crisis comms heads recently with headlines like this one from CBS News: Johnson & Johnson ordered to pay $72M over cancer death. And that’s what’s so amazing about this story: Johnson & Johnson wrote the book on crisis management in 1982. by Frank Strong. Photo credit: Flickr, keri.

Crisis 60

Crisis Company Case Study Crisis Management 60

Sword and the Script

JANUARY 21, 2017

1) Communication Metrics: Disruption or True Crisis . In a piece for Ragan’s PR Daily – 3 ways media metrics can help you handle PR crises – she draws a distinction between “a snarky comment” and bona fide media crisis that “threaten to compromise an organization’s credibility.”. What is Agile Marketing Again? Talk to Us!

Social Media 60

Social Media Crisis Marketing Media 60

Stuart Bruce

NOVEMBER 10, 2017

Launched on International Women’s Day in March 2017 it was meant to symbolise the power of women in leadership. Simple, but essential questions to help prevent the need for crisis communications. If the Fearless Girl campaign had been given proper public relations oversight it should never have happened.

Case Study 99

Case Study Crisis Communications Corporate Leadership 99

Prohibition

DECEMBER 17, 2021

When a crisis hits the news, we are reminded of a valuable lesson: that companies and businesses often have to act fast in order to prevent further damage from taking place. Crisis communications is an important aspect to tackle as a business owner. This guide is written to assist in every aspect of crisis communication.

Crisis Communications 62

Crisis Communications Crisis Communications Crisis Management 62

PRSay

OCTOBER 25, 2017

Here are some highlights from three professional development sessions at the PRSA 2017 International Conference in Boston on Oct. 8–10: Breaking Misconceptions About Communicating With Rural Americans. 10, titled “ Rural Reach: Strategic Communication With Rural and Low Income Audiences.”

Social Media 119

Social Media Conference Media Corporate 119

5W PR

SEPTEMBER 13, 2019

It’s also good for lessons learned and a subsequent white paper or case study. Quantify as much as you can. Some of the comments can be priceless when considering adjustments or changes to your plan. Finally, be sure to keep senior staff and the board apprised of your progress to avoid the possibility of any surprises.

Publicity 68

Publicity How To Case Study Meeting 68

Sword and the Script

APRIL 15, 2017

This is a good case for PR people and attorneys to have lunch together once in a while. Most business leaders would probably prefer to settle an apology than having it spin into a giant, embarrassing and international fiasco. See these related posts: Crisis Comms: No one More Reliable than an Employee. Give our services a try.

Corporate 80

Corporate Airlines How To Crisis 80

Shift Communications

SEPTEMBER 21, 2017

Even without overtly boastful claims, vendors could still be caught up in an inadvertent issue due to public information on case studies or news supporting an affected company like Equifax. Craft a 360-degree crisis communications plan. PR Strategies For B2B Security Success.

B2B 60

B2B Leadership Crisis Communications Technology 60

Karen Freberg

MARCH 16, 2018

I was approached to give a talk about influencer marketing in a crisis and PR situation by the conference organizers. They reached out to me because 1) this was a topic they felt the audiences at CASE would be very interested, 2) it focused on areas I teach, research, and consult in, and 3) it would be coming from a faculty perspective.

Education 44

Education Social Media Trends Media 44

Karen Freberg

JUNE 11, 2018

This can be done for both positive campaigns, but can also be used in crisis communications. That is, the International House of Pancakes, or IHOP. With this particular campaign and case study, it really showed a lot of differences here when it came to taking the news perhaps of this new change for the company on social media.

Social Media 42

Social Media Case Study Media Creativity 42

Karen Freberg

NOVEMBER 28, 2017

I have been using Meltwater in my PR and Crisis Communication class ( #FrebergPR ) this semester, and it has been one of the best decisions. The community in which Carol Ann Vance (Director of University Relations for Meltwater) and her team has created with #MeltwaterEDU has been vibrant and extremely rewarding.

Data 42

Data Media Case Study Social Media 42

Onclusive

JUNE 29, 2018

This month, AirPR hosted the webinar “How to Protect Your Brand in a PR Crisis.” Moderated by Heidi Sullivan, President of HKSully Consulting, the webinar outlined best practices in the New PR world of rapid-response and all-way communication. From Facebook to Starbucks, no brand is safe from a communications crisis.

Crisis 186

Crisis How To Brand Branding 186

Stuart Bruce

FEBRUARY 21, 2015

Case studies – the CIPR website has lots of case studies from Excellence and Pride award winners, reading one earns you five points. International Air Transport Association global crisis communications summit – 20 points. That’s why the latest PR books are particularly good for CPD.

Case Study 60

Case Study Conference Training Wikipedia 60

5W PR

JANUARY 31, 2024

Crisis Management PR: Addresses and mitigates potential damage to a tech company’s reputation during challenging situations or crises. It’s important to have a plan in place before a crisis might arise. This is especially effective for consumer technology products.

Technology 78

Technology Product Launch Crisis Management Case Study 78

Waxing UnLyrical

JUNE 5, 2011

Social media case study: Feed My Starving Children and Facebook Groups , by Arik Hanson. Why: really interesting explanation of Facebook Groups as a mechanism for internal communication. by Mark Story. Why: tell you what, when Mark decides to rant, it’s g-o-o-d. Do you have a defining moment?

Case Study 60

Case Study Groups Facebook SEO 60

Melissa Agnes

JULY 30, 2014

Yesterday we discussed managing crises with visual content , where I mentioned some tips for identifying red visual flags (or their possibility) that could help a crisis go viral, as well as outlined some important strategies to help you incorporate visuals into your crisis communications plan. Case Studies'

Case Study 201

Case Study Viral Crisis Newspapers 201

Doctor Spin

MAY 21, 2023

The agency of record manages all aspects of your PR strategy , including media relations , crisis management, and strategic communications. This could be a product launch, a rebranding initiative, a special event, or a crisis management situation. Internal communications. Crisis communications.

Agency 52

Agency Publicity Public Affairs Crisis Communications 52

Cision

JULY 5, 2016

What are some of the key components of a successful crisis management strategy? So the first step is planning for the inevitable: crisis can and will strike. Once a comprehensive, prioritized audit is completed, we break down each point of exposure into its own manageable plan in the event the crisis occurs.

Nonprofit 227

Nonprofit Crisis Viral Groups 227

PR Conversations

OCTOBER 9, 2015

Aaron Shardey gained a first class honours degree in public relations at London College of Communications this Summer with his undergraduate dissertation offering case study research into crisis management in the automotive industry.

Crisis Management 40

Crisis Management Crisis Industry Automotive 40

Doctor Spin

DECEMBER 21, 2023

Pro tip: In our wired world, media kits can easily be prepared in multiple languages, especially for organisations targeting an international audience. Pro tip: Media kits are not just for promotion; they are also prepared for crisis communications. How do you structure a media kit? How long should a media kit be?

Media 52

Media Wikipedia Product Launch Journalism 52

Melissa Agnes

MARCH 28, 2016

Never underestimate the power of emotion in crisis management. Emotion is often underestimated in crisis management. And yet, it’s one of the most powerful aspects of a crisis. A recent example of this was the Ebola crisis of 2014. Side note: This case study is a fascinating story.

Crisis Management 100

Crisis Management Crisis Viral Community 100

Sword and the Script

NOVEMBER 29, 2016

Owned media had clear implications for an earned media strategy – and beyond the conventions of just crisis communications. Weave media placements earned with a case study for blog posts. Communication World is a publication of the International Association of Business Communicators (IABC).

Content Marketing 60

Content Marketing Publicity Marketing Television 60