Cision

JUNE 9, 2016

This is media relations. If you want earned media, you need to have a newsworthy story to tell. . So many entrepreneurs and small business owners think just pitching their product or service is enough because it’s that good. Well I have news for you: it’s not. Remember, this isn’t advertising.

Pitching 120

Pitching How To Brand Branding 120

5W PR

JANUARY 24, 2020

But what is the role of traditional journalists in the modern age of digital marketing and social media influencers ? That strength is felt most keenly in the impact journalist can have on a brand. A series of negative stories can be catastrophic, not in spite of social media but because of social media.

Marketing 97

Marketing Sports Social Media Journalism 97

Bianchi Biz Blog

AUGUST 21, 2023

As the face of our brand, I am responsible for traveling to industry events and networking with our readers, advertisers and others. I have been in journalism or PR for 25 years — I went to Boston University for journalism and upon graduation, I worked as a business reporter for a local daily newspaper on the outside of Cleveland.

Meeting 73

Meeting Automotive Engineering Journalism 73

Critical Mention

MAY 7, 2020

News organizations are endlessly working to deliver COVID-19 updates from a global, national and local perspective. These kinds of mentions can help make up for a lack of advertising budget and organizations need a way to be sure they are capturing the value created through business visibility and brand growth.

Media 113

Media Radio Television Sports 113

Critical Mention

AUGUST 6, 2020

Local & International Contacts. With that said, choose a media database that lets you search for both local and international contacts. The more contacts you have, the more brand visibility your business gets. Many organizations sell products or services that appeal to consumers all across the world.

Media 104

Media Radio Local Tools 104

Critical Mention

JUNE 26, 2020

In some instances, big companies receive backlash from media organizations on TV news stations and smaller companies receive complaints from local customers on social media platforms and review. It’s easy to feel defensive when someone publicly criticizes your brand. Always Listen.

Publicity 105

Publicity Radio Sports Small Business 105

Communications Conversations

AUGUST 21, 2018

I also handle proactive and reactive media relations in the “mid-Atlantic” region of the U.S., We have a team member assigned to each of our retail territories so our stores have a specific point of contact and we can build relationships with local reporters. from Chicago to Washington D.C.,

Sports 113

Sports Retail Local Report 113

PRSay

SEPTEMBER 29, 2016

For the first 15 years, I managed a wide variety of accounts for leading consumer brands and organizations in the sports and lifestyle space. I was on the ground supporting sponsorship activations at marquee sporting events around the world, including the FIFA World Cup, UEFA European Championships, Olympic Games, U.S.

Sports 60

Sports Social Media Guidelines Agency 60

Critical Mention

NOVEMBER 22, 2019

PR and marketing pros can choose to take many directions when deciding how to best promote their brand. Earned media is among the most highly valued types of brand promotion, so organizations won’t want to miss miss out on the great opportunities it can bring. . What is Earned Media? Share Tweet Share.

Radio 104

Radio Media Newspapers Sports 104

Stephen Waddington

MAY 19, 2020

In the consumer sector, the entertainment, gym, hospitality, sports and travel industries in the UK shutdown on 23 March when a lockdown was applied. Media relations has been impacted by a decline in advertising and the reduced distribution of newsprint. Digital media is booming.

Crisis 151

Crisis Government Energy Community 151

Burrelles Fresh Ideas

MAY 23, 2023

Almost every family I talk to (either at work, kids’ sporting events or schools) plans to take a week-long vacation this summer. People enjoy activities such as swimming, sunbathing, water sports, and beachside relaxation. What I’m reading in the press and hearing on the morning shows tends to back this up.

Travel 40

Travel Tourism Airlines Hotels 40

Polaris

NOVEMBER 17, 2015

Public relations, or more precisely media relations, can be a tricky business. The art of getting earned media coverage for a product, service or business is not as easy as it sounds. And while the degree of difficulty varies from brand to brand, the secret to securing editorial is NOT a media release.

Agency 100

Agency Newspapers Interviews Radio 100

PR Insiders

MAY 5, 2021

Anytime you seek to promote your brand through media coverage, you probably have a target audience in mind. That could be high school sports, health, the environment, city government, education or a host of others. You, on the other hand, may just be trying to get into your local newspaper or a trade publication.

Pitching 78

Pitching Government Financial Survey 78

Communications Conversations

MARCH 29, 2019

So, I asked a few key local leaders for up-and-coming social media or communications superstars they admire. I give you 15 up-and-coming social media and communications rock stars! Sarah Schoeneck, Media Relations Manager – Patterson Dental (nominated by Arik Hanson). They had to be younger than 30.

Social Media 128

Social Media Agriculture Marketing Media 128

Landis PR

SEPTEMBER 18, 2023

Organizations are still hosting events to meet business goals but in a more responsible way, but now we are planning with consideration about how the event will impact investors, partners, and attendees, but also its workers, the local community, and the planet.

Government 69

Government Measurement Groups Corporate 69

PRSay

FEBRUARY 21, 2020

Now celebrating its 30 th year, Solomon Turner PR works with clients on a national and local basis helping businesses maximize their brand impact. Steve Turner is a Principal with Solomon Turner PR in St. The firm has been named one of the top PR firms in St. Louis for 11 years in a row by Small Business Monthly.

Conference 202

Conference Training Small Business Leadership 202

Sword and the Script

JUNE 18, 2019

What is for sure is that a solid PR team is versatile and can expertly cover down on a broad number of functions: internal comms, external comms, executive comms, media relations, analyst relations, corporate social responsibility, thought leadership and marcom, and as I’ve long proposed, content marketing, among many others.

Employee 150

Employee Print Writing Survey 150

Stephen Waddington

DECEMBER 30, 2019

The greatest of these is the shift away from media relations as the dominant means of public engagement to working across all forms of media. PR leads with earned and owned media but also uses paid and shared media for amplification and targeting. And then there are areas of practice that have moved more rapidly.

Government 103

Government Education Print Ethics 103

Communications Conversations

MAY 3, 2016

He mastered media relations managing information for national outlets like ESPN and Sports Illustrated. His popularity and ability to inspire students has played a critical role in the success of the school’s investor relations club where he has steadily grown his knowledge and responsibility.

Sports 0

Sports Leadership Internal International 0

Communications Conversations

FEBRUARY 6, 2018

Communications is a team sport, and I am very fortunate to work with a “small but mighty” crew of hustlers…who also have a sense of humor and support one another. Do you think that’s benefitted you earlier in your career as opposed to being in a role where you just focus on media relations, social, etc.? Easy – my team!

Energy 68

Energy Corporate Travel Internal 68

ZudePR

JULY 20, 2016

I’m a 43-year-old traditional-media-relations-guy-turned-digital-PR. When I’m not doing a good job for clients, I write about digital PR/marketing for publications including Social Media Examiner , SEMRush , PR Daily , PR Moment , MuckRack , and Business2Community. . #2: You’re a fan of honesty. You name it, I’ve worked there.

Digital PR 60

Digital PR SEO Small Business Blogging 60

Stephen Waddington

JULY 28, 2019

It’s an issue that has been attracting heat among public relations communities on social media over the past week. Journalists score high in hard skills such as news, content generation, storytelling and media relations; and soft skills such as empathy, presentation and network.

Journalism 74

Journalism Publicity Crisis Management Training 74

Communications Conversations

NOVEMBER 20, 2017

I handle our media relations, whether it’s local consumer news or national industry pubs, I work to build relationships and create partnerships that can help enhance our brand. This includes strategy, pitching, building talking points, media training staff and distributing through applicable channels.

Meeting 0

Meeting Social Media Employee Pinterest 0

PRSay

JULY 26, 2022

Deeptie Sethi is a global brand and communications specialist helping businesses leverage the power of public relations and communications-leading strategic planning, media relations, brand and reputation management, crisis management and effective advocacy programs. How much flexibility do local teams have?

Local 133

Local Crisis Management Internal International 133

ZudePR

MAY 31, 2015

“I don’t really draw the (full disclosure) line as it is a bit like sport. For me, as a local government employee, there are clear political boundaries. Ted is a leading social media strategist, keynote speaker, brand evangelist, and CMO for Brand Innovators. ” #8: Adam Connell (Derby, UK). “How?

Communications 81

Communications How To Blogging Content Marketing 81

Stephen Waddington

DECEMBER 12, 2019

Broadcast and national media reports on trending topics on social media without analysis. The local media and broadcast media has done a good job in holding political campaigns to account against the wave of disinformation online. General Election 2019: Has your local Facebook group been hijacked by politics?

Publicity 93

Publicity Media Facebook Newspapers 93