OnePitch

OCTOBER 20, 2022

Read below for the entire interview with Jen: . Because we offered interviews with not only our client but also the professional sports team president and another partner, the journalist had a first-person perspective on the impact from all sides. Does it include a call-to-action that will move your business or brand?

Media 96

Media Sports Agriculture Pitching 96

Cision

MAY 10, 2016

Storytelling has changed. Your audience is accessing your brand story in new and different ways, and if you aren’t reaching them in the right way, they aren’t going to listen to you. Francis College, says transmedia storytelling is the path brands need to take. It’s all about brand charisma. Why is it important?

Storytelling 120

Storytelling Customer Service Travel Instagram 120

PRSay

JULY 23, 2019

Former President Bill Clinton traveled to North Korea as a special envoy, leading to Ling and Lee’s release after 140 days in captivity. “It In an interview with PRsay, Ling offered her thoughts on news readership, storytelling platforms and appreciating the little things in life.

Conference 97

Conference Internal International Travel 97

Solo PR Pro

OCTOBER 5, 2021

to San Francisco to cover this brand new thing called the internet, he started covering a lot of startups, interviewing CEOs of companies large and small. It was during these interviews that he saw a need for skilled communicators to help businesses with their PR efforts. “As In 1997, when USA Today moved him from D.C.

Meeting 97

Meeting Handbook Newspapers Government 97

The Hoffman Agency

AUGUST 10, 2022

During the interview process, I was wowed by the care they took in seeking applicants who would be a good fit with the rest of the team. I’ve also had the privilege of receiving direct instruction from our CEO and founder Lou Hoffman himself by attending his storytelling workshops. Shortly after, The Hoffman Agency contacted me.

Travel 36

Travel Storytelling Meeting Internal 36

Communications Conversations

JUNE 28, 2018

This is what led me, in some ways, to interview our Rock Star today: Kirsten Wenker. I knew I still wanted to be in the business of storytelling, which led me to pursue a career in PR. So I worked at several agencies on all different types of brands – CPG, travel, technology, retail and fitness to name a few.

Sports 113

Sports Travel Television Agency 113

wiredPRworks

APRIL 27, 2020

Marketers love storytelling. I’ve presented all kinds of storytelling programs, including digital marketing and storytelling. Yet, is storytelling the right way to build brands – and even tell stories? Prior to joining AMA, Russ Klein quarterbacked teams for many of the world’s foremost brand names.

Marketing 52

Marketing Storytelling Content Marketing Conference 52

Cision

MARCH 31, 2016

If you want to connect with your audience and stand out from competitors, you need to focus on your brand’s story, says Neil McAllister, media and content director at Blanc & Otus. In this interview, Neil discusses his background as a journalist, what it’s like working in the technology industry and the changing role of the media.

Newspapers 120

Newspapers Reddit Journalism Technology 120

Cision

AUGUST 9, 2016

Before you create any brand communication, you must ask yourself: Will my audience care? In this interview, Brandon shares why brands shouldn’t focus too much on competitors, how to streamline your pitches to journalists and how social media can help your brand in a crisis. I was studying acting at the time.

Crisis 0

Crisis Reputation Study Social Media 0

Cision

JUNE 9, 2016

Your brand needs to do more than just communicate if you want to connect with your audience. Madhuri Sen, owner of Ace Brand Strategist, says authenticity needs to be a priority for brands. You recently set up your own brand consultancy, Ace Brand Strategist. What do you aim to accomplish in this venture?

Training 0

Training Leadership Brand Branding 0

Cision

MAY 4, 2016

Rich Oppel, senior advisor for media strategy and management at Crosswind Media & Public Relations, says brands will successfully land media coverage when they can combine their needs with the needs of journalists and their readers. It will include reputation management, crisis management, brand enhancement and media relations.

Newspapers 120

Newspapers Journalism Pitching Report 120

prTini

JUNE 1, 2015

What tone will stay true to the brand, while also resonating with the desired audience? Where can a slower approach enhance your storytelling? In preparation for my PR News talk, I interviewed Dan Farkas , a videographer friend of mine to get some first-hand insights. First, parking and travel times.

Video 28

Video Travel Viral Resources 28

Cision

JULY 6, 2016

In this interview, Sheila discusses why brands need to clearly define their communication strategies, the importance of keeping your content fresh and why your audience is attracted to good writing and storytelling. I’ve always enjoyed storytelling and writing. How can they overcome them? Have a plan. Is there a downside?

Storytelling 180

Storytelling Writing Journalism Creativity 180

Waxing UnLyrical

APRIL 18, 2019

You are a global traveler and thought leader. In June 2017, I decided to start a weekly Facebook livestreaming show to teach and inspire other educators to embrace digital storytelling and technology. I mainly interview leading digital social media marketers to discuss social media, technology, innovation and entrepreneurship.

Community 69

Community Brand Branding Education 69

Communications Conversations

MAY 3, 2016

She’s done an extensive survey and in-dedpth interviews. While quickly becoming a leader and serving in several officer positions within the organization, she has traveled to numerous PRSSA National events over the years. She was hired by Edelman in San Francisco and will start her PR career there this summer. .

Sports 0

Sports Leadership Internal International 0

Cision

DECEMBER 2, 2016

And if you’re brand isn’t living up to its promises, you’ll lose out on the business that you deserve. In this interview, Jen discusses how brands can get noticed by their audience, why they need to deliver on the promises they make and how the lines between marketing channels are blurring.

Film 120

Film Creativity Brand Branding 120

Presspage

AUGUST 10, 2018

When it comes to Healthcare PR, storytelling is incredibly important. Embrace the power of storytelling. Perhaps the most effective form of content that PR professionals can use to supplement their press release is storytelling. In this article, we outline steps you can take to build a successful healthcare newsroom.

Healthcare 60

Healthcare Publicity Storytelling Employee 60

Cision

JUNE 1, 2017

It’s been the biggest challenge and greatest accomplishment in taking on an ownership role to build a company that both supports the growth of my employees and clients, as well as encompasses a brand culture I believe in. So, we sat with some women who have positively changed the industry and paved their way to success.

Sports 245

Sports Agency Industry Creativity 245

Sword and the Script

MAY 22, 2018

Each month Off Scripts interviews someone with a fresh perspective on marketing – details on how to get involved are at the bottom of this post. What’s changed is that communication, that storytelling used to be about one-third marketing and two-thirds sales; now those shares have flipped. A second constant is messaging.

Marketing 62

Marketing B2B Print Technology 62

Critical Mention

MAY 8, 2018

They saw the world connect in ways that generations before them couldn’t imagine as news now travels in less than a second. They know storytelling can happen with just about any visual: a 6.5-second Like we mentioned before, talking a lot about your brand alone won’t resonate with this generation. Earned versus paid media.

Mobile 90

Mobile Education Technology Examples 90

Sword and the Script

DECEMBER 8, 2015

Moderator Guy Raz will weave some of the most compelling bits from those talks along with follow-on interviews with the presenters into a narrative designed for listening. Mr. Webster, blogs at Brand Savant , leads strategy for Edison Research and if you listened to the 5-minute webinar on podcasts mentioned above – he’s narrator.

Radio 60

Radio Content Marketing Marketing Education 60

Beyond PR

JUNE 1, 2017

It’s been the biggest challenge and greatest accomplishment in taking on an ownership role to build a company that both supports the growth of my employees and clients, as well as encompasses a brand culture I believe in. So, we sat with some women who have positively changed the industry and paved their way to success.

Sports 81

Sports Agency Industry Creativity 81

Cision

OCTOBER 6, 2016

Good, authentic storytelling never goes out of style. brand promise. In this interview, Al discusses how to create communication for different countries, how communication has rapidly evolved with technological change and what the critical skills are that all communicators need. Heck if I know. Rapid Fire Round.

Storytelling 308

Storytelling Local Airlines Technology 308

Cision

FEBRUARY 18, 2016

In this interview, Bob Gold, founder, president and CEO of Los Angeles-based PR agency Bob Gold & Associates, shares his strategy for delivering the right message to clients and their customers at the right time. Can I humbly say that our brand is a recognized asset for clients looking to further their success and reputations?

Storytelling 120

Storytelling Local Video Measurement 120