PR for Anyone

AUGUST 25, 2022

So for the next thirty days, in terms of your local media, newspaper, radio, television, you have a great opportunity to pitch back-to-school stories. But think about that if you have a product, service or brand related to moving into a dorm room, moving in your first apartment. Transcript. It is the end of August.

Pitching 130

Pitching Media Insurance Insurance 130

Cision

OCTOBER 20, 2016

Steve Majors, vice president, communications at Communities in Schools, says in order to find opportunities and tell your brand’s story effectively, you need to make good connections. Specifically, I was a television news producer. You’ve held several positions in television news. What did you learn from those experiences?

Television 120

Television Public Affairs Pitching Healthcare 120

PR Insiders

NOVEMBER 10, 2020

One is the value of media coverage for building your brand or promoting your business. Be willing to do video interviews. In years past, most interviews with print reports were conducted in person or by phone. Keep up with local news. But even through these unusual times, a couple of things did not change.

Media 78

Media Pitching Print Interviews 78

Mindful Marketing

JANUARY 16, 2022

As you may have seen in the 60-second spot from its feel-good campaign, Domino’s bought over $100,000 in gift cards from local restaurants and gave them to its own customers. Some of the ad text suggests an altruistic reason: “Domino’s wants to help the people and restaurants in our local communities.”

Local 80

Local Corporate Insurance Insurance 80

5W PR

SEPTEMBER 26, 2017

If you want to enhance your brand image with the public and specifically those who are your audience, how will you do that? Hand mixers could be used in an event where local chefs demonstrate desserts. Hand mixers could be used in an event where local chefs demonstrate desserts. Either approach could garner great press.

Publicity 83

Publicity Local Television Radio 83

PRSay

MAY 23, 2018

Explain to your client that with a major national outlet, you may get your message out to 20 million people who aren’t particularly interested in the brand or product, but with a trade outlet, your client’s message will reach 20,000 readers who are passionate, motivated and more likely to take action after reading. Mention depth of content.

Media Relations 135

Media Relations Publicity Media Blogging 135

Sword and the Script

FEBRUARY 20, 2018

All the better he came highly recommended, and I’m sure glad he did because this interview doesn’t disappoint. As it turns out, he got his start selling radio and television advertising and only later went to work in the CPG industry after earning an MBA. b) I learned how ruthlessly competitive big brand marketing is.

Technology 61

Technology Marketing Retail Interviews 61

Cision

JANUARY 11, 2016

American television host and actor. Brand Ambassador Emmys, ComicCon, Insider, EntertainmentTonight, Samsung, Sears, Kentucky Derby, Napa, LoriMoreno.com. Television Critic for The Hollywood Reporter. “I Child of television. Celebrity Interviewer, Style Expert, TV Host/Producer. Brody is alive. SX446ucUxT.

Twitter 120

Twitter Fashion Television Travel 120

PR for Anyone

MARCH 30, 2022

But let’s say you see an ad in your local Gazette, and it says, “Joe’s Pizza, Best Pizza Outside of New York City and, you know, it’s an ad, you know what the pizza ad looks like. And I always love to use an example of Joe’s Pizza because we all have Joe’s Pizza.

Advertising 130

Advertising Advertising Publicity YouTube 130

Mora Communications

OCTOBER 13, 2017

When an attorney appears on CNN, MSNBC, the Today Show, the New York Times, the Wall Street Journal, or their regional or local media outlets, their credibility grows by leaps and bounds. There is no better source for organically marketing your brand (i.e A national TV interview can be worth its weight in gold. your law firm).

Advertising 40

Advertising Advertising Television Viral 40

Beyond PR

MARCH 27, 2018

Influencer and brand ambassador marketing used to be an untapped land of opportunity. Now, everyone is looking for the best ambassadors — a subset of influencers sought-after for their authentic voices and true brand loyalty. But higher demand means brands have to work harder to differentiate their campaigns.

Fashion 73

Fashion Instagram Enterprise Brand 73

PRSay

MARCH 29, 2021

Oprah Winfrey’s prime-time television interview with Prince Harry and Meghan Markle on March 7 provided a reminder of the principles PR professionals should follow to prepare clients for media interviews that create positive coverage and help manage crises. Decide in advance what your goal for the interview will be.

Media Training 180

Media Training Training Interviews Media 180

PRSay

SEPTEMBER 2, 2016

Getting the brand out there and everything that we stand for and everything that we built. Using local resources is huge. That’s what we’re trying to do, to hit markets that make sense to grow the brand and awareness. That’s probably our biggest thing in certainly public relations, and corporate communications as well.

Sports 68

Sports Education Construction Television 68

Cision

SEPTEMBER 23, 2016

With Pew Research Center’s 2016 State of the News Media showing audience growth in cable and network news , as well as an explosion in the digital video sector, brands’ communications strategy must look beyond the written word. As the brand or PR agency behind the media tour, you will be driving the action. Your Pitch Team.

Media 120

Media Television Pharmaceuticals Radio 120

PR Conversations

OCTOBER 27, 2023

So, for example, when television was invented journalists tended to use it like radio by simply televising someone reading the news rather than using pictures. These cognitive interpretations are embodied in such concepts as image, reputation, brand, and impressions. They would have no shared principles or values.

Reputation 52

Reputation Social Media Internal International 52

PR for Anyone

APRIL 6, 2022

I can talk to college grads (and I do) about personal brand and how to build a strong LinkedIn profile so they stand out in the job market search. Something I work with college students on regularly is their personal brand. This is one of my favorite times to pitch television. We all have something that would be advice to them.

Pitching 130

Pitching Television Media Real Estate 130

Communications Conversations

JULY 18, 2019

She’s not only a legend in the solo PR community–she’s an outright institution in the local PR community. Although it was long overdue, the timing seemed right to interview this PR Rock Star. In fact, you’re well-known as THE person to work with if you want to get on TV and you work with a consumer brand!

Local 94

Local Course Community Interviews 94

Beyond PR

JULY 26, 2016

When you open up your earned media strategy, you’ll find a mix of print, television, radio, digital and other channels. When deciding whether a virtual media tour is a smart option for your brand, Risa encourages communicators to consider the following benefits: Satellite media tours save on travel and time. DO Go Digital.

Strategy 40

Strategy Media Radio How To 40

The Stalwart Blog

APRIL 26, 2020

There’s a ton of content, past video information, and interviews so you can kind of pick through it and figure out what’s important to you. If you’ve been watching any of the local media, you know that PR crises can take place. It could start on social media, but it could eventually hit the national news.

Crisis 78

Crisis Local Facebook Social Media 78

NewsWhip

JUNE 1, 2022

Brands have been called to lead with purpose when it comes to connecting with audiences today, and Mental Health Awareness Month is a time for them to demonstrate that their efforts have real meaning. To be successful at this, brands need to understand how they can be an asset instead of simply jumping on the bandwagon.

Brand 78

Brand Branding Instagram Education 78

MaccaPR

MAY 23, 2018

I had the privilege of attending the 2018 PR Bootcamp: Media Relations Conference hosted by New Product Events in New York City, where we heard editors and producers of major consumer-facing publications and television shows reveal how PR professionals should (and should never) approach them with stories.

Pitching 82

Pitching Print Journalism Local 82

Beyond PR

AUGUST 23, 2016

Earned media helps a brand create buzz and generate conversations, often via a credible third-party. Over the course of a single morning, your spokesperson can conduct interviews all across the nation, maximizing exposure.”. For a client with a smaller budget, participation in a co-op SMT might be the right approach.

Marketing 40

Marketing Media Radio Local 40

PR Fuel

MARCH 17, 2020

PR helps small businesses build brand awareness and credibility. Television and radio’s quick ads made it fall from favor for a few decades. Giving an interview about how you won the town’s barbecue competition. When the podcast or interview is published, you get free publicity.

Publicity 66

Publicity Small Business Advertising Advertising 66

Mark My Words

JANUARY 14, 2021

Couple’s £30m ($40m) contract with Spotify seen as step towards their ‘billion-dollar brand’ after Netflix deal. ’ Reacting to the right-on tone of their podcast and its interviews, another added: ‘Someone please pass the sick bucket.’ I’m very happy, staying in I mean.

Privacy 60

Privacy Healthcare Instagram Banking 60

Maxim Behar

MARCH 11, 2021

10.03.2021 Maxim Behar, the Honorary Consul General of Republic of Seychelles in Bulgaria, made a guest appearance in the television show “In Development” on Bloomberg TV Bulgaria with host Veronika Denizova. But this must be said out loud, so all Bulgarians can hear it, as we also rely on local tourism.

Tourism 52

Tourism Government Hotels Travel 52

Sword and the Script

NOVEMBER 29, 2016

Brands used to have a controlling influence on information about their products. The web has obviously changed that – a few quick product searches on a mobile device leads a buyer to reviews and commentary from sources other than the brand. In broadcast television, you had three choices – ABC, CBS or NBC.

Content Marketing 60

Content Marketing Publicity Marketing Television 60