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Guest Post: The PR Generalist vs. The Industry Specialist

Deirdre Breakenridge

Those with a penchant for finance may go the IR route or look to represent banks or investment products, as someone with a love of travel takes a position with a destination or tourism bureau. And keep in mind that internal communication departments often provide room for growth as you develop your skills. Consider joining PRSA.

Industry 316
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Bringing Open Community To Public Relations

Waxing UnLyrical

Because if there’s one thing I believe takes public relations from good to great, it’s when your audiences start becoming your community through the relationships you develop with them. But I was curious to see how Maddie and Lindy perceived not just Open Community , but its juxtaposition with public relations.

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Summer Travel: How PR & Comms Are Helping Drive Demand

Burrelles Fresh Ideas

Beach and Coastal Tourism: Coastal areas, such as beaches, lakes, and resorts, often see a surge in visitors during the summer. As you can imagine, this increased demand is driving up airfares on most routes, with ticket prices for international flights increasing by more than 30%. They are up more than 300% over last year.

Travel 40
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Stuck in the middle

PRSay

While some of my colleagues, especially in the travel and tourism industry, are enamored with the glitz and glamour that often comes with media relations, I prefer working from the inside out. Focusing on internal communications allows me to help my organization and clients build their brands.

Ethics 60
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How to Reach Career Resonance: Purpose, Passion and Persistence

PR Job Coach

I put out an email to my network about potential new opportunities and received a response from someone at Visit Oakland who I had known in the community. Our team helped build it to an internationally recognized brand in just a few years. Kim is the Director of PR and Partnerships for VisitOakland , the tourism bureau for the city.

How To 197
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The To-Do List for Every New Corporate Communications Manager

Prakkypedia

If you’re a communications professional, you know the value of a documented strategy which outlines your business objectives, your target audiences and your key messages. Don’t forget internal audiences – staff, volunteers and so on). It all addresses the questions: who do you need to communicate to + how?

Corporate 107
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22 PR Rock Stars of the Future

Communications Conversations

She is particularly interested in pursuing a career with an international nonprofit that works to alleviate poverty and improve educational opportunities around the globe. A double major in Mass Communication-Public Relations and Political Science, she blends those two loves skillfully and with a sense of purpose.

Sports 0