how-to-make-the-most-of-hubspots-social-media-monitoring-tool Blog Related Topics 
ImPRessions - Crenshaw Communications
OCTOBER 8, 2018
We associate social media platforms with splashy consumer campaigns, but social is increasingly important in B2B public relations. According to an IDC study , 75% of B2B buyers and 84% of C-level/vice president executives use social media to make purchasing decisions. Cultivate media and influencers.
Buzzstream
APRIL 25, 2024
So, to get the most value out of your brand mentions, you want them as backlinks. I’ll walk you through how to turn your unlinked mentions into links. According to uSERP’s 2024 State of Backlinks Report , unlinked mentions are the fourth most commonly used link building tactic (tied with link insertions and link exchanges).
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PR 20/20
SEPTEMBER 16, 2020
“We expect global spending on marketing automation tools to surpass $25 billion by 2023,” according to Forrester. After all, the software is only as good as how well you use it. And now, it’s also why we put together a comprehensive GamePlan packed with strategies and activities to fully activate a HubSpot portal. (If
Critical Mention
MAY 28, 2019
While various social media platforms, paid search and social, chatbots, SMS messaging and various other marketing channels continue to grow in popularity, email marketing can sometimes seem like a relic of the digital past. In reality, however, email marketing still holds an important place in the marketing mix for most brands.
PR 20/20
DECEMBER 14, 2022
“I s it okay to edit a blog post months or years after it’s been published?”. In fact, this blog post you’re reading right now will likely become a content edit in a year or two. Great, so how do I know if a post is worthy of being a content edit?”. Great, so how do I know if a post is worthy of being a content edit?”.
Sword and the Script
DECEMBER 3, 2019
In each one, I aim to explain in jargon-free language, what is new with the vendors making technology that helps PR pros to do their jobs. 1) The most interesting PR tech announcements from 2019. Here are my picks for the most interesting PR tech announcements this year: Talkwalker lets you run your data through their AI.
PR 20/20
AUGUST 8, 2017
Today’s consumers have a digital-first attitude, relying more on their social media inbox for news than old-school snail mail. According to PR 20/20’s marketing assessment tool and intelligence engine, Marketing Score , those who have adopted marketing automation report high performance. which is 1.6 times all others.
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