PR Job Coach

APRIL 12, 2011

You are what you write. Moreover, if you are in the market for an advertising, communications or public relations role, a stellar resume demands that you take the time to succinctly but creatively portray your abilities in quick but compelling fashion. Everyone has an opinion and I am no different. Employ the three E’s.

Real Estate 129

Real Estate Education Fashion Interviews 129

Sword and the Script

DECEMBER 10, 2019

We can measure the initial impacts of marketing and advertising efforts almost immediately, but that doesn’t mean we should. But it’s not advertising, and it’s not ‘influencer marketing’ in the Kardashian style. Note: see my interview with Tom here – Marketing has Gotten Better as a Profession; Off Script No.

Marketing 101

Marketing Content Marketing Advertising Advertising 101

Maxim Behar

APRIL 2, 2024

Radio and television, the electronic media that came after the press, were constituted in the same fashion as print media — they had different channels for delivering their messages. Dozens of leading global PR experts have contributed to this book by agreeing to be interviewed on the topic of a social media revolution. No dialogue.

Print 64

Print Social Media Web Television 64

Cision

FEBRUARY 3, 2016

The advertising strategies of the past no longer stack up to today’s audiences. After graduating, I lived abroad in Paris and Seoul and landed gigs to write for expat magazines, manage social media platforms, photograph events and interview professionals. We need to make advertising more like needs-addressing.

Pinterest 120

Pinterest Mobile Pitching Social Media 120

PRSay

APRIL 19, 2016

Linking tactics means that you’re scheduling your tasks in a sequential fashion designed to achieve the best results. If I can get a conversation going with a provocative question on the right subReddit a day before the interview, I can drive more attention to my thought leader. It’s easy and it works to build reach fast.

Communications 79

Communications Pinterest Reddit Radio 79

Polaris

DECEMBER 6, 2014

Recent shows weighed in on native advertising, Jerry Seinfeld’s Clio award acceptance speech and Dolce & Gabbana’s fashion magazine website, Swide.com. A “This Old Marketing Example of the Week” segment showcasing a content marketing example from the past. 3: Social Media: Social Pros Podcast. I know, I know.

Marketing 147

Marketing Content Marketing Social Media Film 147

Waxing UnLyrical

MAY 31, 2018

Now think about this: how many blog posts do YOU write for clients every day? So using your own original writing, pictures, and videos can minimize the risk of copyright infringement, but what about other popular tactics, like giveaways? In one recent case, clothing retailer Lord & Taylor paid fashion in?uencers

Creativity 71

Creativity Video Interviews Blogging 71

Sword and the Script

DECEMBER 13, 2016

2) Interview your speaker before the webinar. Whether your primary speaker is internal or external, carve out time for a 30-minute interview. For example, you can interview them on topics adjacent to the focus of the webinar, or cover in-depth an aspect the speaker will only touch on during the webinar. Use this sparingly.

B2B 60

B2B Infographics Interviews eBook 60

PR Conversations

JULY 5, 2017

In this case, PR manager plans and runs advertising campaigns. They identify relevant publicity opportunities, organize interviews, land speaking engagements for CEOs. Noticed an interview with the rival’s CEO in a well-known magazine? They know the ropes of search engine optimization, corporate blogging, online advertising.

Infographics 63

Infographics Corporate Policies Reputation 63

Waxing UnLyrical

NOVEMBER 1, 2010

We really need to see measurement incorporated into courses in a much more holistic fashion, and Im keeping my fingers crossed that PRSAs initiative will start to seed that. Shannon Pauls Very Official Blog Spin Sucks TopRank Online Marketing Blog Writing Boots - David Murray Love WUL? Reply Rate Up div.livefyre-comment).removeClass(livefyre-hidden)"

Measurement 103

Measurement Education Facebook Course 103

Maxim Behar

JANUARY 22, 2022

He is an incredible friend, a great advocate for a free Bulgaria in the first years after the fall of communism, and one of the most active "advertising agents" of our country. - There will be no time for any interviews, but he will be speaking at a dinner at Sheraton Hotel in Sofia. The Great Zbig is coming!

Hotels 52

Hotels System Analytics Fashion 52

PR Fuel

OCTOBER 16, 2018

Do you think attempting to mislead the public as to what was really going on gave them a better shot at their next job interview? As it relates to the first point, you need to write compelling subject lines that don’t sound like advertisements or generic, boring stories. Say You’re Sorry. The more information, the better.

Web 40

Web Pitching Local Report 40

PR Conversations

APRIL 21, 2016

In her book, Our Turn , Kirstine Stewart writes, “Good communication practices that are successful are built on mutual respect and a commitment to strive to meet each other’s goals. In Our Turn , Kirstene Stewart writes that trust and respect from employees aren’t things you can demand—they have to be earned.

Employee 40

Employee Internal International Corporate 40

Mark My Words

MARCH 28, 2022

You’ve got the son of sports and fashion royalty marrying an American billionaire’s daughter, who also happens to be a beautiful actress.” Last year he received £1 million to be the face of the fashion brand Superdry. Last year he modelled for Yves Saint Laurent and recently accompanied his mum to Paris Fashion Week.

Meeting 60

Meeting Fashion Instagram Financial 60