Burrelles Fresh Ideas

FEBRUARY 13, 2024

So, it’s a no-brainer for e-commerce (aka ecommerce) brands to team up with social media to make those sales happen. Plus, we’re arming you with practical strategies to make the most out of social media for your ecommerce endeavors. Think of it as using social media to find and cultivate potential customers interested in your offer.

Social Media 86

Social Media Media Mobile SEO 86

Cision

DECEMBER 5, 2017

Unless Elon Musk is leaving Tesla to join your start-up, it’s not going to excite your target audience, nor fill up your pipeline. That’s where your content marketing efforts come into to play. That’s where your content marketing efforts come into to play. Blog Posts. You’re doing it.

Infographics 235

Infographics Case Study Content Marketing Video 235

PR 20/20

NOVEMBER 1, 2018

Editor’s Note: The Book Clubbin’ series recaps business and marketing related books read by the PR 20/20 team each quarter as part of the agency book club. As a marketer, it’s easy to get caught up in the mix of your day-to-day responsibilities. Sparks creativity. Fosters productivity. 11: 00 a.m.

Marketing 56

Marketing Creativity Technology Internal 56

Cision

JUNE 1, 2017

There have been countless studies and think pieces published recently about the number of women in PR and their role in the field. So, we sat with some women who have positively changed the industry and paved their way to success. What is your favorite career accomplishment thus far? Let us know what you think!

Sports 245

Sports Agency Industry Creativity 245

Cision

JUNE 25, 2015

Your company has just earned a glowing article from a major news outlet and the exposure has the potential to take the business to the next level. Here are 10 easy ways to maximize new press using your own internal resources: 1. Here are 10 easy ways to maximize new press using your own internal resources: 1.

LinkedIn 120

LinkedIn Pitching Interviews Journalism 120

Solo PR Pro

DECEMBER 22, 2020

One of the keys to being a confident and savvy solo PR pro is professional development. However, as a solo PR pro, it’s your responsibility to set yourself apart by making time for you. However, as a solo PR pro, it’s your responsibility to set yourself apart by making time for you. Yes, we know. PRSA ICON 2021.

Conference 58

Conference Content Marketing Community Education 58

Buzzstream

MAY 9, 2018

The top 5% of groups conducting outreach are able to consistently get 40% or higher reply rates across their campaigns. if a group personalizes in an irrelevant or cursory way, and boosted by an average of +10.7% The best performers (top 5%) receive reply rates of over 40%. What can we do to improve our response rates?

Data 120

Data SEO Groups Pitching 120

Sword and the Script

DECEMBER 26, 2023

Some marketing and communications predictions suggest AI will change the world; others see a tailspin of noise and and see humanity as a path for differentiation Most marketing and PR professionals have formed strong viewpoints on AI. That much is apparent I compiled this year’s list of marketing and communications predictions.

Writing 190

Writing Communications Marketing B2B 190

Beyond PR

DECEMBER 5, 2017

Unless Elon Musk is leaving Tesla to join your start-up, it’s not going to excite your target audience, nor fill up your pipeline. That’s where your content marketing efforts come into to play. That’s where your content marketing efforts come into to play. Blog Posts. You’re doing it.

Infographics 72

Infographics Case Study Video Survey 72

Beyond PR

JUNE 1, 2017

There have been countless studies and think pieces published recently about the number of women in PR and their role in the field. So, we sat with some women who have positively changed the industry and paved their way to success. What is your favorite career accomplishment thus far? . Let us know what you think!

Sports 81

Sports Agency Industry Creativity 81

Beyond PR

AUGUST 11, 2016

But, this is good news for those in the PR, marketing and branding world who are looking for new ways to reach their audience. One of those ways is with Snapchat Stories. When you take a snap, you either can send it to select friends that follow your account or add it to “My Stories.” Poll your audience.

Storytelling 40

Storytelling Brand Branding Journalism 40

wiredPRworks

AUGUST 2, 2016

As technology, culture, media and marketing converge, it’s an intriguing time to be a marketer. If you’re wondering how other marketers feel about our industry right now, take a look at the Marketers’ Confidence Index. marketer’s optimism as expressed through their organizational spending and growth.

Leadership 40

Leadership Survey Enterprise Conference 40

PR Fuel

OCTOBER 16, 2018

In this modern world where change seems to be ever-accelerating, it is very easy to be distracted by some new PR technique or fad. Below is some timeless PR advice that meets that standard: Everything I Know about PR, I Learned in Kindergarten. Consider what happened to the team over at BP during the Gulf Oil Spill crisis.

Web 40

Web Pitching Local Report 40

Waxing UnLyrical

NOVEMBER 7, 2010

Image: Derrick Coetzee via Flickr , Creative Commons Seems to me both are somewhat extraordinary, perhaps exaggerated and possibly exciting. Image: Derrick Coetzee via Flickr , Creative Commons Seems to me both are somewhat extraordinary, perhaps exaggerated and possibly exciting. In other words, something very unusual.

Facebook 57

Facebook Measurement Twitter Social Media 57

Waxing UnLyrical

AUGUST 25, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Five Productivity Tools for PR Pros August 25th, 2010 Tweet A few months ago, I wrote a piece on communicating effectively with a virtual workforce for IABC’s monthly e-zine, CW Bulletin.

Tools 100

Tools Google Twitter Facebook 100

Waxing UnLyrical

DECEMBER 21, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali 7 Reasons To Add Amplify To Your Social Networks December 21st, 2010 Tweet I first heard about Amplify earlier this year; I believe it was at the January chapter meeting of IABC/DC Metro.

Facebook 108

Facebook Twitter Blogging Social Media 108

Waxing UnLyrical

DECEMBER 4, 2010

You mean the sun still rose in the east, and your days have been going (relatively) according to plan? Someone had better tell Alicia Keys, Kim Kardashian, Ryan Seacrest, Lady Gaga and a whole host of other celebrities who, on December 1st, underwent a “digital death.&#

Facebook 93

Facebook Twitter Nonprofit Social Media 93

Waxing UnLyrical

DECEMBER 2, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali New Year’s Resolutions for Job Seekers December 2nd, 2010 Tweet Are you planning to add job seeking to your list of New Year’s resolutions? It was crazy. Here they are. I hope they are helpful.

Interviews 83

Interviews Creativity Twitter Facebook 83

Waxing UnLyrical

DECEMBER 9, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Online Videos 101: Keep It Simple, Stupid December 9th, 2010 Tweet Guest post by Erin Greenfield Four months ago I splurged on a $350 Panasonic camcorder. Until three weeks ago. in Communication program.

Video 87

Video Facebook Twitter Viral 87