Landis PR

OCTOBER 25, 2021

Note: This article originally ran on O’Dwyer’s PR News ‘ website. Healthcare communications changed along with it, but no one could have predicted at the start of COVID that we’d be struggling with this continuing crisis today. Predictions of “when COVID ends” have morphed into “how the pandemic will evolve.”

Healthcare 98

Healthcare Communications Measurement Resources 98

PR 20/20

JANUARY 14, 2021

Like, for example, a new start for your marketing technology (martech) stack. And with 8,000+ solutions on the market, it might seem a bit daunting. Note that a few of these are agency partners or benefactors of Marketing AI Institute , our sister brand. 10 Marketing Technologies We Can’t Live Without. Beautiful.AI

Technology 65

Technology Marketing Tools Google 65

Sword and the Script

DECEMBER 26, 2023

Some marketing and communications predictions suggest AI will change the world; others see a tailspin of noise and and see humanity as a path for differentiation Most marketing and PR professionals have formed strong viewpoints on AI. Second, there is no order of merit to the presentation of these predictions.

Writing 194

Writing Communications Marketing B2B 194

Solo PR Pro

JANUARY 17, 2023

There's truly no better time to become a solo PR professional — and the data backs it up. Is becoming a solo PR pro the right move for you? Everyone's journey to independent consulting is different but there's a lot we can learn from the many amazing solo PR professionals who have been in your shoes. Elisa Smith (ES): July 2017.

Agency 108

Agency Travel Groups Community 108

Sword and the Script

JUNE 7, 2022

There’s another factor at play here too – and that’s the track record of M&A in PR software. On one hand, dealmaking has brought sizable new competitors to the market. On the other hand, I also see an M&A, that looks to me, whether intended or perceived like it’s removing competitors from the market.

Software 85

Software Pitching Internal International 85

Sword and the Script

DECEMBER 20, 2022

Marketing and PR predictions aren’t merely forecasts, but often a reflection of our aspirations and perhaps advice – mistakes we’ve made we’d like to help others avoid. “Be That’s one of my favorite quotes and I think of it every time prediction season comes around. My own predictions are listed at the very bottom.

Marketing 192

Marketing Content Marketing Data Social Media 192

Maxim Behar

DECEMBER 16, 2021

PR expert Maxim Behar and psychologist Mladen Vladimirov commented on the most googled names by Bulgarians for 2021, the discussion took place in the studio of "Bulgaria this morning", and focused on the likes of Kiril Petkov, Juliana Gani and the Covid vaccine. Good morning. Host 2: Good morning to both of you. Host 2: And some food.

Google 52

Google Engineering Sports Comparison 52

Sword and the Script

DECEMBER 16, 2021

88% of PR pros say creativity is critical for businesses to recover from the pandemic – and other public relations statistics summarizing 2021 . At the year’s end, we go back through all of the PR statistics for a year-end roundup piece. In years past we’ve combined the PR and marketing statistics into a single post.

Publicity 147

Publicity Survey Pitching Creativity 147

Sword and the Script

DECEMBER 22, 2020

Here’s a look at statistics across PR, marketing, and social media that were surfaced in the various reports and studies covered on this blog throughout 2020. The list below is broken into four sections: Marketing statistics from 2020. Content marketing statistics from 2020. Marketing Statistics from 2020.

Survey 177

Survey Marketing B2B Study 177

Doctor Spin

DECEMBER 7, 2023

Here we go: Quicklinks 10 Types of Intelligences PR Resource: Mental Models 10 Types of Intelligences Howard Gardner: 10 Types of Intelligences Howard Gardner’s theory of multiple intelligences expands the traditional view of intelligence beyond logical and linguistic capabilities. 3 Gardner, H. 1 Gardner, H. Basic Books. Basic Books.

Wikipedia 52

Wikipedia Viral Blogging Leadership 52

Landis PR

JANUARY 3, 2022

Following the 2020 pandemic, 2021 continued to surprise us in both good and bad ways. This is why it is important to look at trends and look ahead to see what may come next for the PR industry. PR agencies will be using more and more tools for handling the routines while concentrating on the creative jobs.”. What a year!

Trends 52

Trends Trade Shows Agency Communications 52

PR 20/20

MARCH 15, 2021

Interestingly enough, though, marketers have quite a recent appetite for “newness,” especially when it comes to martech. A recent survey reports that a whopping 60% of marketing leaders plan to increase new martech spend over the next 12 months. For instance: Each hub (marketing, sales, service) has its own level of permissions.

How To 97

How To Knowledge Base Survey Technology 97

NewsWhip

MAY 12, 2021

MAY 7, 2021 | 11:30am EST / 4:30pm GMT. PepsiCo’s global insights framework | 3:46-4:40. Predictions for the future of content | 24:29-25:59. How PepsiCo’s Creators League transforms trends into brand activations. Watch webinar. Read transcript. Paul Quigley, CEO and Co-Founder, NewsWhip. Lauren Powell: Sure.

Trends 78

Trends Brand Branding Reddit 78

Stephen Waddington

DECEMBER 15, 2021

Almanac: Challenges and opportunities for public relations 2022 from Stephen Waddington This isn’t a review of 2021, or even a series of predictions for 2022. Carbon as a metric - PR practitioners must measure carbon in the rush to address ESG concerns as a report suggests that the UK is woefully unprepared for climate risk.

Publicity 128

Publicity Government Guidelines Facebook 128

Sword and the Script

DECEMBER 15, 2020

Dozens of marketing and PR professionals express aspirations for 2020 along with educated guesses about the future . Predictions usually include some element of aspiration. If there’s a common theme to this year’s annual list of predictions , is that we’re all hopeful about 2021. PR and communications predictions.

Marketing 170

Marketing Employee Content Marketing Training 170