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Five trends shaping the future of the corporate communications function

Wadds Inc.

The annual Communications Trend Radar 2024 report highlights five trends that corporate communications and public relations leaders must address to ensure their organisations remain relevant and effective. The report was published in February 2024 by the Academic Society for Management & Communication.

Corporate 115
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Navigating the Evolving Beauty PR Landscape in 2024

5W PR

Consumers are increasingly conscious of eco-friendly practices, cruelty-free products, and ethical sourcing. Interactive and immersive PR Incorporate technology to create virtual experiences. The post Navigating the Evolving Beauty PR Landscape in 2024 appeared first on Public Relations Blog | 5W PR Agency | PR Firm.

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Don’t Miss The Gen-Z Driven PR Opportunity In 2024

The Hoyt Organization

Gen Z is also known as digital natives, because they have grown up with the newest technology at their fingertips. Here are some amazing Gen Z-driven PR opportunities to take advantage of in 2024. Thus, they place a higher importance on brand ethics and corporate responsibility than millennials.

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Ecommerce for Social Media 2024: Ultimate Guide

Burrelles Fresh Ideas

What are the Top Social Media Trends in 2024 In this digitally-driven business landscape, where businesses are quick to embrace new tools, it’s no surprise that 77% of businesses harness social media to engage with customers. One key factor gaining traction in 2024 is the increasing focus on authentic brand representation.

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PRBI Barometer: 2023 Brings Higher Expectations of Ethical PR

Scott Public Relations

The recent layoffs in the technology and startup funding winter have shaken things to a great degree adding to the ambiguity of the future. Ethics more important than ever The latest survey clearly highlights the significance of ethical PR. The annual survey, and the next set of results will be published in the spring of 2024.

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The top 10 most-read blog posts on Sword and the Script in 2023

Sword and the Script

It’s also a clear way to demonstrate my work ethic and affinity for continuous learning. A Fairly Comprehensive List of PR and Comms Technology Vendors for 2023 [PR Tech Sum No. I wish you a safe, healthy and prosperous year in 2024. Need an extra pair of hands in 2024? That’s of course what I did.

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Goodbye Third-Party Cookies, Hello Content Marketing

Contently - Strategy

But in January 2024, Google finally rolled out a new feature— Tracking Protection —that could signal the end of the third-party cookie as we know it. Here’s everything you need to know about third-party cookies and what their phase-out means for content marketers in 2024. Their goal is to hit 100% by the end of 2024.