Burrelles Fresh Ideas

FEBRUARY 13, 2024

Case in point: By the time 2025 rolls around, social commerce in China is projected to hit a two trillion US$ mark, expanding at an impressive annual rate of about 18% between 2021 and 2025. How to Implement Social Media Strategies for Ecommerce in 2024 1. Ask us how Burrelles helps with monitoring, measurement, and analysis!

Social Media 87

Social Media Media Mobile SEO 87

Maxim Behar

NOVEMBER 23, 2020

Online media is also the reason why the newspapers in their print life are slowly leaving, but not because the journalism in them is bad, not because journalists cannot write, but simply if they have to appear in these large circulations, a newspaper will cost at least 20 roars and only units will be able to afford it.

Crisis Management 83

Crisis Management Crisis Advertising Advertising 83

Sword and the Script

MARCH 1, 2022

Cision – the Swedish company that grew up making printed directories of media contacts – ought to have the institutional knowledge to know better than to call it as such. It finished the full year 2021 with $403 million in sales and was cash-flow positive. million on R&D in 2021, which works out to about 10% of revenue.

Software 129

Software Case Study Advertising Advertising 129

Sword and the Script

JANUARY 11, 2022

I don’t get too excited about private equity money in PR technology. trillion in M&A transactions in 2021. And now on to the monthly PR Tech Sum rounding news and links from the world of PR technology. * * *. Kantar announces plans to sell KRI to STG in August of 2021. This has fueled a smashing $5.8

Reputation 85

Reputation Technology Tools Data 85

Sword and the Script

AUGUST 1, 2023

Meltwater’s generative AI capabilities are built on OpenAI technology, though the company has made it’s own investments in AI. Owler collects business information like revenue, competitors and headcount and was acquired by Meltwater in June of 2021 for $25.5 Source: The State of PR Technology 2023 Report by Prowly.

Software 131

Software Pitching Ethics Privacy 131

Sword and the Script

DECEMBER 22, 2020

According to a survey by Spiceworks Ziff Davis, about half (47%) of B2B technology decision-makers say they consumed 11 or more piece of vendor content over one year. A study by Backlinko examining 912 million blog posts found that “list posts get an average of 218% more shares than how to’ posts and 203% more shares than infographics.”.

Survey 178

Survey Marketing B2B Study 178

Doctor Spin

JANUARY 5, 2021

Every once in a while I’ll sit down with a jug of Jack Daniels and a bottle of Advil and dig through old press releases to see if PR agencies have learned how to write.” — Mark Ragan. “It “The underlying principles of strategy are enduring, regardless of technology or the pace of change.” .” — Richard Branson.

Print 52

Print Writing Creativity Ethics 52

Stephen Waddington

DECEMBER 15, 2021

Almanac: Challenges and opportunities for public relations 2022 from Stephen Waddington This isn’t a review of 2021, or even a series of predictions for 2022. Stephen Waddington, 16 June 2021, [link] National AI Strategy, UK Government, 22 September 2021, [link] Build Back Better: our plan for growth, UK Government, 3 March 2021, [link].

Publicity 128

Publicity Government Guidelines Facebook 128

Doctor Spin

JANUARY 19, 2021

Today, mass moderation is a monumental technological challenge. Cover photo by Jerry Silfwer ( Prints / Instagram ). ” Breach of publicly accessible policy: NO Abuse of democratic principles or criminal behaviour: MAYBE Potential negative PR effects: MAYBE.

Publicity 52

Publicity Strategy Policies Tools 52