Prohibition

APRIL 17, 2017

It’s been an exciting time at Prohibition PR. As you’ve probably figured out, we’re not old fashioned when it comes to PR. While we do ‘the traditional stuff’ very well indeed, we’re constantly pushing the boundaries of what you would expect from a PR agency. Liaising with advisers to discuss PR and social strategies.

Agency 48

Agency Crisis Management Fashion Social Media 48

PR 20/20

MAY 8, 2019

PR 20/20 + Artificial Intelligence + You. We’re operating under the assumption that 80% of what we do every day at PR 20/20 will be intelligently automated to some degree in the next 3 - 5 years. PR 20/20 created MAICON and is the marketing engine behind it. Marketing Artificial Intelligence Conference (MAICON). 7,500/month.

Agency 84

Agency Enterprise Technology Analytics 84

Sword and the Script

JANUARY 28, 2020

Few in PR had ever heard or Notified or its parent company. Its parent company has re-branded, rolled out integrations to other PR tech products it has acquired, and formally launched Notified in the US at a PR conference late last year. It’s the basis for this PR tech briefing. Measure is the dashboard and analytics.

Software 113

Software Tools Publicity System 113

Sword and the Script

SEPTEMBER 3, 2019

Earlier this year I started tracking some of the PR tech vendors and summarizing news from the community here once a month. All of these posts are neatly organized under a tag called PR Tech Sum. I’d like to give it away to a young PR professional, or a student. And now, here’s this month’s PR technology summary….

Analytics 67

Analytics Report Technology Pitching 67

Sword and the Script

NOVEMBER 22, 2016

For example, a survey of 342 B2B marketers – the State of B2B Social Media Marketing 2016 (reg. However, if the community hides or unfollows a brand (you can see this in the analytics), as they are likely to do with a hard-sell, it’s virtually impossible to get them back again. Does your PR agency make your job easier or harder?

B2B 60

B2B Facebook Marketing Social Media 60

Sword and the Script

AUGUST 13, 2019

In the course of putting together the monthly PR technology summary ( PR Tech Sum ), I’ve realized that no news site has compiled a complete list of all the acquisitions around Cision. Vocus , a provider of cloud-based PR software announces it will be acquired by GTCR for $447 million. 1) February 18, 2014: Enter GTCR .

Technology 12

Technology Software Company Marketing 12

Cision

MARCH 13, 2017

Further, the industry is largely controlled by Omnicom, IPG, WPP and Publicis group, which together account for around 34% of overall PR market at present. Yet, there is a lot of movement in the content distribution market and new trends are replacing traditional PR practices. Should you invest more in SEO or in PR? SocialOomph.

SEO 229

SEO Social Media Tools Google 229

PR 20/20

OCTOBER 31, 2017

Thus, below we’ve outlined seven tips (including PR 20/20 tools, concepts and templates) that can lead to actionable change. At PR 20/20, we use a proprietary planning model—the Marketing Growth Hackathon —to help organizations plan faster, experiment more efficiently and adapt constantly to accelerate success.

Enterprise 57

Enterprise Tools Strategy Marketing 57

Sword and the Script

AUGUST 6, 2019

There’s a lot that’s happened over the last month among vendors that make technology for public relations (PR) professionals – and I can’t wait to show you this month’s summary of news from the PR technology community. It’s going to be a fantastic professional development opportunity for you or your PR team – so check it out.

Marketing 63

Marketing Pitching Corporate Tools 63

PR 20/20

SEPTEMBER 21, 2017

The Marketing AI Institute was created and is powered by PR 20/20. These are the questions we sought to answer in spring 2015 when I launched an internal initiative named Project Copyscale at my content marketing agency, PR 20/20. Facebook uses facial recognition to recommended who to tag in your photos. Back to Top.

Marketing 53

Marketing Software eBook Technology 53

Mindful Marketing

JULY 28, 2015

We caught up with Paul to talk PR, journalism and branding – oh, and to find out what story crafting is. We use every tool in the PR toolbox to do that, including inbound marketing and social media. A lot of us on the PR team shared that article. Please tell us about your upcoming book. It’s much deeper than that.

Interviews 50

Interviews Communications Storytelling Marketing 50