Cision

SEPTEMBER 19, 2016

Google Hangouts and Skype are more or less extensions of traditional customer service. While Google Hangouts remains inextricably tied to Google Plus instead of Google Contacts, customer-initiated Hangouts and Skype calls leverage the video and/or call platform rather than gleaning any social benefit. Google Hangouts / Skype.

Skype 120

Skype Facebook Customer Service Google 120

Melissa Agnes

OCTOBER 22, 2014

The conference will take place November 17, 19 and 21, 2014, and if you work for a government agency and, particularly, a law enforcement agency, then this event is one you absolutely don’t want to miss. How to position your agency as a social media influencer. Emergency Evacuation and Re-Entry Planning with Mike McKenna.

Conference 100

Conference Social Media Media Crisis 100

Waxing UnLyrical

MARCH 11, 2015

Eric Wittlake (@wittlake) January 7, 2014. Partnering with customer service, they introduce “where did you hear about us?” ” into their customer calls to track how effectively media placement is impacting brand awareness. Twitter Google+ LinkedIn How to Develop Meaningful PR Measurement.

Measurement 40

Measurement How To Analytics Customer Service 40

Waxing UnLyrical

JANUARY 12, 2015

Learn how to repurpose content that performed well in 2014 in this absolutely excellent post for Top Rank Marketing from James Anderson. Why: Public perception can help or hinder the growth of your customer base. How to Apologize Like a Boss. Never Underestimate the Power of Consistent Customer Service.

Customer Service 40

Customer Service Web Community LinkedIn 40

Engage PR

JANUARY 6, 2018

in the next five years (1* Chief Marketing Officers Survey, 2014 ) social activity is becoming more integral to brand perception and business performance. A smart social strategy can help businesses develop lead generation, build brand awareness, drive customer acquisition and attract high performing talent.

Social Media 60

Social Media Strategy Media Survey 60

prTini

SEPTEMBER 5, 2014

Don’t Post Photos of Your Customers Online Without Reading This. TBT: Three Can’t-Miss Video Campaigns from Summer 2014. How to Leverage a Personal Touch to Enhance Customer Service (client). Hootsuite Acquires Brightkit, Launches Hootsuite Campaigns. Twitpic Is Shutting Down, Blames Twitter.

Media Relations 49

Media Relations Case Study Viral Instagram 49

ImPRessions - Crenshaw Communications

JANUARY 5, 2017

Google quietly filed a patent in 2014 that many in the search business feel presages an actual formula for tracking implied links. The explosion of digital and social media has made every aspect of corporate reputation―from customer service to CEO behavior―relevant to brand image, and therefore to PR.

Trends 124

Trends SEO Leadership Print 124

Waxing UnLyrical

APRIL 30, 2013

First, they sent her a pre-formatted response about how to untag herself from the photo. She just launched her own marketing business in the sunny Florida panhandle (website coming soon), and she’s on track to have her Yoga teaching certification in 2014. The Ugly Side of Social Media Sharing is a post from: Waxing UnLyrical.

Social Media 111

Social Media Reddit Media Facebook 111

wiredPRworks

OCTOBER 9, 2015

At IMEX America 2014 , I presented on Panoramic PR. This session, presented by the LinkedIn author in “Success Secrets of the Social Media Marketing Superstars,"" will show you how to transform your lonely LinkedIn profile into a super-charged networking tool that positions you and your company as the leaders your ideal attendees are seeking.

LinkedIn 49

LinkedIn Trends Marketing Meeting 49

Waxing UnLyrical

SEPTEMBER 16, 2015

A recent report from Continuity Insights in 2014 shows that “over half (58%) rated mobile technologies [are considered] as absolutely vital in carrying out crisis communications plans, up 5% since 2013” (page 4). Sharing crisis and social media research with the public. Photo: Alan Cleaver via Flickr, CC 2.0.

Crisis Communications 40

Crisis Communications Social Media Crisis Communications 40

Mindful Marketing

JULY 15, 2015

The profession itself continues to be one of extreme pressure, having landed once again on CareerCast’s list of the most stressful jobs in America for 2014 – at No. Customer service has to work to ensure that public messages and brand promises are ones they can uphold and adhere to, and let PR know if they cannot.

Analytics 50

Analytics Measurement Crisis Communications Tools 50

Waxing UnLyrical

FEBRUARY 9, 2015

What impresses me about Adam is not just his kindness and work ethic, but how committed he is to sterling customer service. That has a huge impact on PR, so if you don’t already know him, check out his blog and podcast at Customers That Stick. Kristie Aylett. Who could resist that?

Social Media 40

Social Media Media Community Web 40

Communications Conversations

FEBRUARY 3, 2015

I was (and still am) really drawn to how fast everything moves in the digital space. I love how the landscape changes daily and how big brands can interact one on one with a consumer. I think the customer service piece of digital is my favorite. I like helping people solve a problem. Running this summer.

Interviews 60

Interviews Corporate Meeting Customer Service 60

Sword and the Script

DECEMBER 20, 2022

be the year that some SaaS vendor figures out how to manage and market B2B influencer marketing at scale. Online communities deepen connections and build relationships with customers and prospects that impact product development, customer service, and marketing strategies.”. ~ Grace Platon , Communications Strategist, Communicate Grace, LLC.

Marketing 190

Marketing Content Marketing Data Social Media 190

Stuart Bruce

SEPTEMBER 14, 2015

However, you can also learn a lot about how to be a star striker, tennis ace or racing driving from reading about it. blogger) outreach/engagement has seen growth of 11% over the past two years – from 41% in 2013, to 50% in 2014, and to 52% in 2015. Total sample in 2014 was 228 adults, taken between 10th June and 9th July 2014.

Digital PR 60

Digital PR Training Report Social Media 60

Prohibition

DECEMBER 17, 2021

How to create a crisis communication plan. The key to a successful crisis communication plan is having a well-thought-out strategy of how to handle negative situations. You need to know who you’re going to inform and how you’re going to choose the key message. Identify stakeholders. Malaysia Airlines’ MH 370 disappearance.

Crisis Communications 62

Crisis Communications Crisis Communications Crisis Management 62

ImPRessions - Crenshaw Communications

AUGUST 25, 2020

One of the better studies is from 2016, with data collected in 2014 – quite a long time in digital media years. Shaping a unique point of view and knowing when and how to weigh in is tricky, especially now. First, it could be that C-levels just aren’t convinced of social media’s advantages.

Social Media 380

Social Media Leadership LinkedIn Corporate 380

MaccaPR

FEBRUARY 10, 2015

The Nashville-bred superstar has leveraged every element of her social identity – on Facebook, Twitter, Instagram, Tumblr, Pinterest, Vevo and YouTube – to make "1989" the #1 best-selling album of 2014. I’m locking myself in my room and not leaving until I figure out how to use my Tumblr. Source: Billboard ).

Social Media 48

Social Media Marketing Media YouTube 48

Sword and the Script

DECEMBER 11, 2018

While it is an amazing tool – it won’t tell you exactly how to change hearts and minds or reach your audience. December 2014: 6 Pragmatic Content Marketing Predictions for 2015. December 2013: Focusing on a Few 2014 Content Marketing Predictions. Also see: Marketing has Gotten Better as a Profession; Off Script No.

Social Media 93

Social Media Marketing Media Creativity 93

ImPRessions - Crenshaw Communications

FEBRUARY 21, 2017

In some cases it’s a creeping cultural problem that turns malignant over time, like the pressure that drove Wells Fargo employees to open a few million fake accounts to earn commissions without the knowledge of their customers. How To Spot The Most Dangerous Reputation Threats. Most crisis events are a long time in the making.

Reputation 130

Reputation Viral Employee Customer Service 130