Controlled Chaos: 86 Comms Pros Explain How Communications Work Has Changed
Sword and the Script
OCTOBER 25, 2022
It’s expanded to include public affairs and government relations as the norm.”. Importance of companies having a voice on social justice and other policy issues.”. Clients are far more open to press releases to just boost SEO vs. earned media, and they are more open to paid media opportunities. More channels.
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