A telecom company holding a red carpet PR event? Verizon kinda pulled it off.
Communications Conversations
DECEMBER 16, 2014
I say “unique” because it was pitched as a red carpet event where Verizon would show off its latest holiday technologies and gadgets. ” After all, virtually everyone is a target for the types of technology they were rolling out on the red carpet. How did you measure success for an event like this?
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