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Faces & Markets of PRGN: Hong Kong – Asia’s World City

Bianchi Biz Blog

The city’s infrastructure, including its world-class airport and deepwater ports, along with advanced telecommunications, make it an efficient base for regional operations. This includes print newspapers, digital news sites, television, and radio stations. Understanding local customs, values, and sensitivities is crucial.

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Building Media Lists That Get Results

ImPRessions - Crenshaw Communications

It’s easy to relegate media list development to the remedial PR file — things that are too basic to analyze or improve. But for PR and media relations people, a good media database is critical. The target audiences will dictate which media to include, but be creative when thinking through the story possibilities.

Media 136
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Spotlight on a Solo PR Pro: Meet Stu Opperman, APR

Solo PR Pro

He developed a love of sports and print media at a young age, and set off to the University of Florida to pursue a degree in journalism. When he arrived on campus, however, he was amazed by the student-run broadcast stations, including radio and TV stations that would actually compete in the local market for ratings. “I

Meeting 131