Remove Infographics Remove Interviews Remove SEO Remove Viral
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30 Pragmatic Marketing and PR Predictions for 2020

Sword and the Script

Organic social reach is all but dead, paid social has pathetic CTRs, and organic SEO is as rough as sitting in the crowd at AT&T Stadium and hoping the Monday Night Football camera crew focuses on your homemade sign. Note: see my interview with Tom here – Marketing has Gotten Better as a Profession; Off Script No. 16: Ted Seward.

Marketing 105
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Your Favorite MaccaPR Blog Posts: Ellen's Oscar Selfie, Death of PR Spin and Online Content Secrets

MaccaPR

On perhaps one of the most popular marketing topics of 2014 - content marketing - Maccabee published, " Become Epic with Content Marketing: Interview with author Joe Pulizzi." His post features tips for how your brand can use YouTube and other social media channels to conquer your competition. #3.

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The Ultimate Guide to Repurposing Content Like a Boss

Contently - Strategy

Forming a strategy , executing on topics, interviewing experts , making rounds of edits, promoting on social media, etc. Or you can edit the same blog into an infographic or share pull quotes from the piece on social media. Did one of your whitepapers go viral—backlinked by many notable websites? Blog post to guest post.

eBook 145
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The Ultimate Guide to Repurposing Content

Contently - Strategy

The stats from a recent white paper you published find new life as a shareable infographic. Did one of your white papers go viral or get backlinked by many notable websites? For example, an educational video about how to interview your customers would be beneficial in the long term. See where we’re going with this?

eBook 52
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Content Scale & Alignment: 7 Steps for Building a Better Content Program

Contently - Strategy

Specifically to scale, you’ll definitely need to assess a few parts: new goals and KPIs (more on this in a few pages), SEO keywords, and an updated gap analysis. I interviewed all the people who would be stakeholders in our work,” she told us. “I Let’s use setting goals and KPIs for now. Explore new distribution channels.