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How to Offer Media Training to Your Clients

Solo PR Pro

Never assume – just because a client knows the key messages backwards and forwards – that they understand the dynamic of an interview. Explanations and instructions on taking charge and guiding the interview, including bridging statements and transitions. Advice about how to use concise, quotable language.

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Ethical Issues with Coalitions and Front Groups – Greg Bailey

Ethical Voices

How to make sure your employees understand how you value ethics. We walked in the door with “We’re a member” and it changed that whole organization’s feeling about how to create a coalition and how to stand out on your issue. How do we use this big data that we capture?

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