Financial Journalism Pitching SMB 
ImPRessions - Crenshaw Communications
FEBRUARY 23, 2021
Businesses looking to kickstart a PR campaign may shoot for stories in publications like The Wall Street Journal or New York Times. If your company offers a solution that benefits small businesses, consistent coverage in a SMB-focused trade is obviously valuable. All PR teams want to earn coverage in top-tier media outlets.
Sword and the Script
DECEMBER 20, 2022
The tool and pricing are also clearly aimed at the enterprise level, not generally practical for small to midsized SMB vendors. Continued financial pressures on media companies will mean fewer journalists and less opportunity for companies to get their message out. Local news and indy journalism more trusted. “I
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