Remove Ethics Remove Local Remove Privacy Remove Radio
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The New Era of Global: What Marketers Need To Know

Deirdre Breakenridge

Pay attention to ethics. For instance, global brands who do business in Europe are leading the way as they work to comply this year with GDPR’s requirements for greater consumer privacy and transparency. Be global but act locally. To succeed in this global era, brands must also act locally. Tips for Taking Action.

Marketing 164
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What can PR learn from living with Alexa?

Stuart Bruce

Perfect for privacy freaks, but if you’re a privacy freak you probably wouldn’t have one anyway. There’s lots you can do straight away such as “Play music from the 80s” or “Listen to BBC Radio 4”. The BBC has just announced it is producing interactive radio plays for Alexa. Alexa, surely you can’t be that good?”.

Google 111