Barokas

MARCH 16, 2020

Consider all stakeholders (partners, employees, candidates, customers, media)—update them frequently and in a timely manner. Stick to the facts and point your audience to official resources (your local government communications or the CDC) for more information. Stay well, stay safe, stay sane, stay home.

Communications 88

Communications Case Study Conference Resources 88

Communications Conversations

AUGUST 21, 2018

We have a team member assigned to each of our retail territories so our stores have a specific point of contact and we can build relationships with local reporters. It was with the Denver Post , covering a Black Friday “dress rehearsal” for employees at our Aurora, CO store. What’s the most interesting part of your current role?

Sports 113

Sports Retail Local Report 113

Communications Conversations

NOVEMBER 20, 2017

I handle our media relations, whether it’s local consumer news or national industry pubs, I work to build relationships and create partnerships that can help enhance our brand. This includes strategy, pitching, building talking points, media training staff and distributing through applicable channels. It’s Grow Pack Grow!

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