Shift Communications

NOVEMBER 16, 2015

See a meme on Facebook or a viral article? You question it, and want to see the data. You want to download the data and do your own analysis. to agenda-driven data. The cardinal sin to a citizen analyst is deciding what you want to say first, then cherry picking facts and data to support your point of view.

Data 60

Data Viral Analytics Analysis 60

Shift Communications

NOVEMBER 16, 2015

See a meme on Facebook or a viral article? You question it, and want to see the data. You want to download the data and do your own analysis. to agenda-driven data. The cardinal sin to a citizen analyst is deciding what you want to say first, then cherry picking facts and data to support your point of view.

Data 60

Data Viral Analytics Analysis 60

Shift Communications

DECEMBER 29, 2015

One of the top questions in social media marketing (and content marketing in general) is how do you know what content is worth promoting? Will a blog post go viral? Instead, most marketers look back at their analytics at the end of the week, month, or quarter. From PR to Marketing: Why You Should Expand Your Skill Set.

Analytics 60

Analytics Viral Social Media Google 60

Shift Communications

APRIL 28, 2015

As marketers and users in the world of social content distribution, we often wonder what’s next. Lately, that focus has turned to data. BuzzFeed, the Internet’s current media darling, realizes that data is the key. Data is the way to determine what works, what spreads, what stories will be shared and in what ways.

Data 60

Data Analytics Viral Big Data 60