From PR to Marketing: Why You Should Expand Your Skill Set
Shift Communications
APRIL 2, 2015
The ability to show our PR efforts are working. Google Analytics is a tool that can help businesses measure a bunch of different things, but it can also be a great asset for PR pros. This is an area that will continue to evolve thanks to our BFF, data. So where do you start? Get to know them! Senior Marketing Analyst.
60 
Let's personalize your content