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Three Steps to Successful Crisis Communication

Melissa Agnes

Crisis communication is one of the most important aspects of your crisis management. In fact, whom you communicate with in a crisis, along with when and how you communicate with them, can mean the difference between successful crisis management and crisis management failure. Let me explain.

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11 Steps For Crisis Management

Prohibition

Any company, big or small, can experience a crisis. According to research, about 75 percent of companies will experience a crisis at some point due to the increasing complexity of modern business and the growth of social media in our fast-paced world. This is where crisis management comes in. What is Crisis Management?

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Our Team

Reputation Us

At LTPR, she wrote and edited a broad range of public relations and crisis communications materials for national financial, health care and shipping organizations. Her background working in these diverse business sectors found common ground in serving clients in the niches of professional firms and non-profit communities.

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5 Ways to Use Video in your Marketing Strategy

Solo PR Pro

Use an explainer video to explain a process, such as the steps in developing a crisis communication plan. This video from Old Republic National Title Insurance Company is a good example of using video to provide information rather than selling. Freshbooks does a nice job of storytelling in their explainer video. .

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