Cision

MAY 12, 2017

The PR industry and SEO no longer live in two separate worlds. A strong reason for PR pros to start concentrating more on SEO. In the advanced digital landscape and a mobile-first world, digital PR is already closely integrated with SEO. Fred is a spam algorithm that works around links.

Google 259

Google Digital PR Mobile SEO 259

Prohibition

AUGUST 19, 2021

It is not uncommon for reputation issues to lurk on the internet indefinitely, to explode virally to an audience of millions, or to carry someone from public support to public criticism within the span of a few hours. Prohibition are online reputation management experts. Why CEOs Need to Manage Their Reputations.

Reputation 118

Reputation Google Crisis Management Engineering 118

Beyond PR

MAY 12, 2017

The PR industry and SEO no longer live in two separate worlds. A strong reason for PR pros to start concentrating more on SEO. In the advanced digital landscape and a mobile-first world, digital PR is already closely integrated with SEO. Fred is a spam algorithm that works around links.

Google 64

Google Digital PR Mobile SEO 64

NewsWhip

MARCH 31, 2021

Because one of those sounds a bit like SEO, one sounds a bit like influencer marketing. I mean, certainly even with a NewsWhip when it comes to tracking how stories start to go viral, seeing how that content is being engaged and shared. When a negative story breaks, is this something that’s really going viral?

Advertising 131

Advertising Advertising Data Reputation 131

Cision

DECEMBER 4, 2017

United Airlines came under fire for forcefully dragging a passenger out from the overbooked flight number 3411 as a video recording of the incident went viral on social media. Fortunately, the GitLab team had already rolled out a crisis management plan. Hopefully, the above tips will help you turn a crisis into a PR win.

Crisis 271

Crisis Brand Branding How To 271

Cision

AUGUST 31, 2015

After comparing the future influx of information to a tsunami, Mark calmed everyone down by reassuring us that The Content Code has all to do with being human and less to do with SEO tactics. If you want content to take off and go viral, think about emotional storytelling, not necessarily what everyone else is doing.

Crisis 120

Crisis Crisis Communications Content Marketing Conference 120