Crisis Management Local Public Affairs Viral 
The Stalwart Blog
APRIL 26, 2020
If you’ve been watching any of the local media, you know that PR crises can take place. I started actually as a Navy officer, turned Navy public affairs officer. Some of your local TV stations kind of do the same thing, usually at the end of the segment. The two cardinal rules in any crisis PR position.
NewsWhip
JUNE 23, 2021
Brett: So, I guess is that, when we chatted before, I mean, that’s really the definition of a data-driven public affairs agency, correct? I was thinking when we were first talking about brainstorming, what is now the crisis management feature on Spike. It really has to be at the center of what you do. Zach: Yeah.
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