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How To Detect The Risk Of Negative Virality

Melissa Agnes

A common fear when it comes to issue and crisis management is the uncertainty around virality. Nobody wants the unwelcome surprise of having an otherwise seemingly insignificant issue go viral * against their organization. This formula exists and is now a free Crisis Ready TM Resource available to you, here!

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How Well Do You Know the New Rules of Crisis Management?

PRSay

Viral videos. From a crisis management point of view, 2017 had it all! We’ve all got smartphones with sophisticated video cameras. We’ve read the tweets, replayed the video several times and heard victims’ stories long before we read about the same issue on a news site or see it on a TV broadcast.

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How To Get Ahead Of A Crisis When You’re Already Behind – Invincible Brand Podcast

Melissa Agnes

The YouTube Shooting Crisis: How Mountain View Police Department quickly regained control of the narrative that was going viral against their agency. The strategy of communication: how MVPD rolled out the video footage of the event – and the importance of providing context to what viewers would see in the footage.

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How To Manage Controversial Issues

Melissa Agnes

Not to mention that, due to their emotional relatability, they present a high-risk for fast escalation and virality. The post How To Manage Controversial Issues appeared first on Melissa Agnes - Crisis Management Keynote Speaker. Take a look – and share these four steps with your team! By Melissa Agnes.

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A Look at Today’s Crisis Realities and How To Manage Them

Melissa Agnes

Today’s crisis realities present some of the biggest challenges and obstacles to be faced in a crisis or emergency. In fact, if you aren’t prepared, today’s crisis realities will work against you , rather than for you, in a crisis – making your task of effective crisis management extremely difficult.

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A Look at Today’s Crisis Realities and How To Manage Them

Melissa Agnes

Today’s crisis realities present some of the biggest challenges and obstacles to be faced in a crisis or emergency. In fact, if you aren’t prepared, today’s crisis realities will work against you , rather than for you, in a crisis – making your task of effective crisis management extremely difficult.

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How to Prepare a PR Crisis Plan

Prohibition

But you can guard against them by putting in place a PR crisis plan before they happen – and reacting quickly if your business is struck with bad publicity. Here’s how to put your plan together, what to remember and how you can access specialist support. What is a PR Crisis? What is a PR Crisis Plan?

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