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Break These PR “Rules of Engagement”

ImPRessions - Crenshaw Communications

Look at leaders in fashion, music, and technology for inspiration. Mark Zuckerberg famously quit school (though that’s not so uncommon among technology founders.) Arrange to meet in person, or at least by Skype to see what kind of chemistry exists. Not convinced? Instead, boil it down to three simple steps.

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Five Quick and Easy Ways to Show #PR Thanks

Deirdre Breakenridge

Even just a little time each week to share thoughts with a student via Twitter or to schedule a Skype “coffee” chat is a fantastic way to show thanks. I look forward to the PRSA International Conference every year for so many reasons. I’m able to catch up on what’s new in technology by walking through the exhibit hall.

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Power to the People

PR Breakfast Club

Every agency has its own unique culture, but the general stereotype is that agency life is fast-paced and creative, and that a successful PR professional is one who can “sell” an idea. It takes a special environment to enable employees to promote their ideas both internally and to the editors and others being pitched. Creativity.

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8 Great Linked Tactics for Communicators


If a client is making the rounds in a particular market, identify the key bloggers (or social influencers) in that area, let them know of upcoming interviews and offer a Skype interview or Q&A prior to the interview. in 2002, she excelled in marketing and management roles at two publicly held technology corporations.

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Are we ever going to have a northern PR powerhouse?

Norton's Notes

I hear the same crap, year in year out, about the north having more and more creative degrees and PR graduates but just 15 years ago when I left University, it was pretty much an unspoken rule that if you wanted to get the best experience, you needed to move to London. Or is that model now broken in 2015/16?

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Here Comes Generation Alpha: What PR Pros Need to Know About the World’s Next Age Group


Alphas are using mobile devices earlier in life, and they’re adept at connecting with friends and family members via online platforms such as FaceTime, Skype, Zoom and the video game Fortnite. Through technologies from social media to sensors, manufacturers and tech companies will be able to see how Alphas interact with their brands.

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