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Should your C-suite tweet? Maybe!

Stuart Bruce

’ was the question at the recent CIPR Corporate and Finance’s group seminar. That includes face-to-face, print, radio, TV and today online including Twitter. public relations' ‘Should the C-suite tweet?’ The unequivocal answer from the panel of experts was maybe!

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The Essential Elements of an Effective Pitch

Shift Communications

During my first year at SHIFT, I have learned several pitch writing techniques and seen some success, but I’ve also had days when I’ve received radio silence from reporters. I recently had the opportunity to attend The Jack Jackson Art of Writing Workshop presented by Ken O’Quinn, a former Associated Press writer and corporate writing coach.

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Engaging (and grilling) the social side of James Grunig

PR Conversations

As a PR practitioner, I’ve chosen to use this channel to invite your answers to questions about social media and public relations. I have long had an interest in the potential of cyber media (including discussion groups, listservs, web pages, blogs, and the new social media) for use in public relations. At the Arthur W.

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#18: The future of storytelling in healthcare communications

NewsWhip

For the most part, they weren’t in their cars, they weren’t listening to the radio. We’re in a place now of this higher awareness of the public that we’ve been describing. So, this is an interesting place for your seminar and starts to really map that. Paul: Let’s do that. Becky: Yeah.