3 Studies with Benchmarks for Content Marketing, Blogging and Webinars [UML]
Sword and the Script
NOVEMBER 23, 2019
About half of businesses outsource some content marketing. Of those, 84% say they outsource content creation; distribution, technology, strategy and measurement were distant followers. It’s higher in large companies (5), defined as 1000+ employees, and lower in small companies (3), defined as 1-99 employees.
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