Qualify Hard; Close Easy: Leads in Unscripted Marketing Links
Sword and the Script
MAY 14, 2016
That day, I became a lead and one that converted the old fashioned way: retail foot traffic. A cloud technology vendor told me that trade shows were the number one source of leads for his company. Between three and five corporate departments weigh in on B2B purchases, on average, according to recent research from LinkedIn.” .
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