Community, International, Privacy and Reddit

Content analysis tool BuzzSumo adds journalist database for SMBs [PR tech sum no. 48]

Sword and the Script

OCTOBER 3, 2023

BuzzSumo edges into PR with journalist database for SMBs; Poppulo adds generative AI for internal comms; why don’t PR software vendors follow basic PR standard practices? Poppulo adds generative AI for internal comms Poppulo, which develops an internal comms platform called Harmony, said it embedded generative AI into its platform.

Analysis

Analysis Tools Software SMB

Fake news about brands — a new era of reputation management

PR in High Definition

AUGUST 29, 2017

To combat this, PR professionals must think about how to use listening tools and utilise community management to combat any fake news that does arise about their brand. The role of community management and social listening. The conversations on LinkedIn, for example, will be very different to those on Reddit.

Reputation

Reputation Brand Branding Reddit

Public Relations Today

Content analysis tool BuzzSumo adds journalist database for SMBs [PR tech sum no. 48]

Fake news about brands — a new era of reputation management

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