article thumbnail

The “data-led approach” of MHP + Mischief: Q&A with Digital Director, Darika Ahrens

NewsWhip

Darika: MHP + Mischief brings together more than 200 strategic communications professionals with expertise spanning areas from consumer and corporate comms to financial PR, health communications, policy and crisis. We recently had a conversation with a public affairs client.

Data 176
article thumbnail

The Bandwagon Effect: Momentum Is Everything

Doctor Spin

Much of the scientific research on the Bandwagon Effect stems from research on political communications. Overcoming the inertia of a widely held belief or trend requires strategic and often more creative communication efforts. Please support my blog by sharing it with other PR- and communication professionals. In Wikipedia.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

The Field of Emergency Management: Why It Is Not A Profession

Melissa Agnes

The former one-way flow of warnings, information and updates from emergency management to the affected public has become, not just a two-way system, but one of many partners, sources and systems. I have seen many government relations and public affairs manager positions that have caught my eye quite a bit in the private sector.

Education 270
article thumbnail

The Field of Emergency Management: Why It Is Not A Profession

Melissa Agnes

The former one-way flow of warnings, information and updates from emergency management to the affected public has become, not just a two-way system, but one of many partners, sources and systems. I have seen many government relations and public affairs manager positions that have caught my eye quite a bit in the private sector.

Education 100